To improve a a business voicemail greeting, keep these eight rules at the forefront of the creative process: Avoid turning customers off with overused and impersonal phrases like “your call is very important to us..." Avoid leaving customers unsure by not immediately telling them the business, department, and/or person they’ve reached. Avoid leaving customers confused with too many details and complications; just keep it simple. Avoid messages longer than 25 seconds. Do apologize for being unavailable at the moment. Do invite the caller to leave a message. Do tell the caller when they can expect a return call and actually follow through within that timeframe. Do tell the caller about any applicable alternative options of contact and information- website, live chat, email, social media, or emergency numbers. Voicemail Greetings 101
Providing a receptionist, secretary or assistant with a telephone message pad or while-you-were-out pad can help ensure a greater degree of organization and communication at work. Look for a phone message book that includes several message sections per page and creates a carbonless copy, so the original copy can be given to the message recipient and the other stored in the book. Consider options that include a repositionable adhesive backing, so the message-taker can place the message in plain view, like on a computer monitor, for the recipient. Also look for message pads in bright colors with single message spaces per page and extra note-taking space.

Recognize Their Need. When someone calls your business, the voicemail should give them a sense of validation. This means that your voicemail should extend gratitude for their interest in your business, or an apology for not being there to answer your call. These two simple courtesies can go a long way in the creation or establishment of client/business trust. Make it Informative for the Caller. Your voicemail must include all the information the customer will need for your particular business. For instance, if you’re a brick and mortar establishment, it’s wise to include your store hours. It’s also a good idea to leave them an alternate way to contact you, especially if it’s after hours. After all, you don’t want to miss just one potential customer. Here are some suggestions for elements to include in your voicemail: Business name Hours (if brick and mortar) Alternate method of contact, such as email Your name
Don't lose customers after hours. Here are some best practices and sample scripts for professional auto attendant and voicemail phone greetings.