how to direct unknown callers to voicemail
If you’ve been following along with my series of articles on phone skills (Have You Heard of the Telephone?, If They Aren’t Available, Should I Leave a Voicemail?, “I’d Call My Prospect, But I Don’t Have Their Number”, How to Get Past the Receptionist, Answer the Phone!) by now you should be well on your way to mastery of the single greatest sales tool ever invented: the telephone.
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You call into a business. While you wait to get to the right person, you listen to music, information about the company and its promotions, or maybe even a recording that reminds you that your call is important to them. Most business-class phone systems come with a library of pre-recorded on-hold messages or music for you to choose from.
Making an outline of the call flow and writing out scripts for each phase and menu in it can help ensure that there are no gaps in the process from start to finish. This way, callers can reach the voicemail recording in the first place.
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We’re keeping it simple with this one. Just a few basic elements to help you get started. As long as you know who your audience is, the message you wish to convey, and the information you need from the caller, the rest should fall into place quite nicely. Let’s face it, a voicemail greeting for a lumber company will probably be different than that of a psychologist’s office. One greeting is aimed at securing potential customers, and the other is geared towards appointments, more or less. Once you are certain who your caller is, the better your voicemail. Center on your audience, first and foremost. Knowing what to relate ensures that your caller will leave the right message. For instance, if you’re a retail store, you would include your hours of operations, and perhaps any specials that you’re running. If you are a therapist’s office, then you’d need to include an alternate number in case a patient is having an issue and requires immediate help. Again, this will vary depending on the business. Here, a therapist would definitely request the caller leave their contact information. However, a retail store chain might not request that. There are also complex voicemail systems such as those used by mobile phone services, which ask you to press a certain number on your phone, where you are asked to leave your account information. Again, as you can see, it all boils down to the demographics of your callers, and what you need from them to conduct the best business possible. Depending on the situation, your caller might be in a good mood or not. In either case, they’ll probably be eagerly awaiting your call. So, it stands to reason that you only promise them a call back if you can deliver. In other words, if you’re a small shop and you’ve decided to close due to a much-needed sabbatical, then don’t leave a voicemail greeting where you promise them to call right back. However, if you have an active customer service staff, then you can promise to return their call within the same day.
Voicemail marketing is definitely a specialty within your overall marketing and outbound calling strategy, but when done right, it can be a powerful source of leads and sales. Make sure your voicemail marketing strategy is up for the task.
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It is the way many people connect to music. As a result, professional sounding vocals are virtually the epicenter of many genres. And achieving this in your home music studio recordings is definitely something to aim for. Because of this, this article discusses the 11 best ways to achieve professional sounding vocals in your studio recordings.
