Sure, web enquiries, social media and email have their place, but the telephone still remains the primary point of contact for many customers. Professional telephone etiquette can impact a positive first impression, which more often than not, influences the caller’s behaviour and actions towards your business.
Remember, your prospects (and you too, if you're honest) care mainly about themselves. In other words, your sales voicemails will be much more successful if the benefit to the prospect is clearly stated.

Whether you’re out for the day or are off for the week, the first rule of an out of office voicemail greeting is: let callers know when you’ll be back! You’ll save them the frustration of continuing to call and yourself the hassle of listening to redundant voicemails. It’s also a good idea to set the expectation of whether you are answering messages while you’re away, and who they can reach for assistance in your absence.
17. “Happy Holidays from [company name]. Our hours are a little bit different this holiday season. [List hours]. We hope it’s not an emergency, but if so, we’ve got you covered. Contact us at [company email/other support lines] and we’ll get back to you ASAP. For all other inquiries, we’ll contact you when we are back from the holiday – we might be a few pounds heavier but eager to speak with you! Happy Holidays.” Things happen during the holidays, we know. Let your callers know you are still there just in case!