For those with voicemail greetings that get changed about as often as a new president is elected, know that this is doing a serious disservice to the caller-recipient relationship. It signals to callers that the business is anything but an authority, most likely not very detail oriented, and has questionable overall credibility and competency. Those aren’t traits that any business wants to associate itself.
Users often don’t invest enough time into their messages, resulting in incomplete, unprofessional, or otherwise under-whelming greetings. Sure, crafting a greeting doesn’t sound all that complicated; however, there are a number of pitfalls users can fall into—i.e. informality, terseness, sincerity, lack of direction, and more. While none of these sound too catastrophic, they are often interrelated. As such, they tend to worsen any problem. For example, humor can cause informality, worsen ambiguity, and weaken sincerity. That being said, users should strive to avoid ALL these pitfalls.

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For many small businesses, the announcement will send the caller straight to a voicemail box. But larger organizations may decide to direct callers to a phone menu or forward the call to an external destination, depending on the situation. These options can include: Listing individual voicemail boxes for different departments or employees. Forwarding calls to a professional answering service. Giving callers an option to connect to an after hours or emergency support line. Directing calls to a personal cell phone. Presenting menu options for additional recordings about office locations, ongoing promotions, and other information.