Music on hold helps you increase retention, reduce churn, and even influence your caller’s attitude with hold music. Go on, get your elevator music jokes out. We’ll wait (and chuckle). We’ve all poked fun at Muzak, but the importance of hold music and its multifaceted nature may surprise you. Seventy percent of business calls go on hold. The main point behind hold music is to signal that the line is still open, but that’s not all it does. You can increase retention, reduce churn, and even influence your caller’s attitude with hold music.
It makes sense to keep these callers informed while they wait with Custom On Hold Messages… informative messages, mixed with music.

Easy to install and easy to manage, audio marketing is an impactful marketing solution that fits any budget and can easily communicate valuable messages to your customers. Access Controls Call Accounting Call Centre Systems Call Recording Carrier Services Conferencing Solutions Custom On-Hold Message Data Solutions Headsets IP Cameras Network and Gateway Equipment Paging Systems Premise Wiring Sound Masking Telephone Systems Voice & Data Cabling Voicemail and Unified Messaging VoIP Wireless Phones Contact Us Calgary Head Office Established in 1996, Total Communicatons is Canada’s leading telecommunications company. We specialize in customized business communication solutions for companies of all sizes, across all sectors including healthcare and hospitality. We’re a one-contact solution and service centre that provides total support, total solutions and total satisfaction for businesses nationwide. Calgary | Edmonton | Red Deer | Vancouver | Saskatoon | Winnipeg | Toronto | Ottawa Copyright 2021 | Total Communications Services Inc. | All Rights Reserved Solutions Business Solutions Hospitality National Accounts Senior and Health Care Products Access Controls Call Accounting Call Centre Systems Call Recording Carrier Services Conferencing Solutions Custom On-Hold Message Data Solutions Headsets IP Cameras Network and Gateway Equipment Paging Systems Premise Wiring Sound Masking Telephone Systems Voice & Data Cabling Voicemail and Unified Messaging VoIP Wireless Phones Support Get Support Our Support Promise
If you're not actively planning content for your on hold program, and, say, play the radio on hold, you're not controlling what you're playing on hold. You're at the whim of a Radio DJ or program manager, who might play music that's unappealing to your callers or who might be producing and playing ads for your competition.