The problem, in my mind, is that every single one of these articles misses the point completely. Even if you implemented a call centre system that detected and automatically played someone’s all-time favourite music while they waited, a facility which is possibly not that far off, most music when played down the phone just sounds terrible. Butchering a song that someone actually likes is unlikely to improve the waiting experience.
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Voice Prompts – usually combined with a Business Intro announcement, used for Auto Attendant and IVR prompts to provide menu options and assist in telephone navigation.
So what can we do to avoid inflicting further musical misery on our own customers while they’re patiently sitting on hold? We could just go back to playing a ringing sound, or an intermittent beep just to let people know they’re still connected, but that would be awfully dull. The best compromise is relatively simple electronic music that doesn't have too much going on as the ideal choice for hold music as it requires far less refined sound quality to get a decent rendition down a telephone connection.
When your callers are on-hold, it’s a perfect opportunity for you to promote your business, company, products or services. It’s also an opportunity for you to provide generic tips and content that will catch the interest of your callers. This strategy is called being abundant and being abundant in the business climate today can yield your business more dividends by directly increasing the loyalty and satisfaction of your business clients.
Slow your roll—there’s a lot more to hold music than just genre. A phone line isn’t a state of the art speaker system; its primary function is to make sure the call is connected. Volume changes, frequency, and distortion are all elements to consider when choosing hold music.
So, given that hold music is such a powerful potential source of frustration, why do companies continue to get it wrong? Reading the articles that are out there, there seems to be a lot of speculation regarding the best choice of music to placate or even entertain customers while they wait in your queue. Some common suggestions include “Hanging On The Telephone” by Blondie, or Lionel Richie’s “Hello, is it me you’re looking for?”. Or how about looking up the customer’s record in your call centre CRM, grabbing their date of birth, and playing something based on their age range - pop for the under 25s and presumably something fusty for the oldies?
With music and messaging that appeals to your target market, you will captivate your audience. Your Message On Hold program can be more than a time filler for callers waiting, it can be an informative, entertaining, and educational tool. With the right content, callers will not only stay on hold, but will have an emotional reaction to your message.
Easy On Hold ® has much more to offer than most message and music on hold providers. All scripts and audio: 3 business day maximum turnaround. Often 1 to 2 weeks (or more). Highly qualified engineering support 24/7. Part-time or third-party.
Fill in our short Quick Quote form and we'll provide you with a no obligation quote within 60 minutes during our working hours. Request a Quick Quote Onhold Studio were recently tasked with producing a suite of audio branding messages for… Oakfield Leasing, a long established UK wide finance & leasing company serving the needs… A tree care company wanted a David Attenborough style voice for their phone audio… We recently created an explainer video for successful Crewe based Quick Car Credit.
For the average 4-minute on hold message, we recommend no more than 2 music tracks. Having too much variation in music can distract your audience. Longer programs can accommodate more music themes. To sample our music, please visit our production music library.
Before we get into “Step-By-Step Guide to Custom On Hold Messages” it’s important to understand the value of having custom on hold messages for your brand. Business has always been done over the phone, and callers have always been put on hold, but as online shopping has surpassed brick and mortar traffic, over-the-phone sales have reached all time …
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We offer message on hold units for companies of any size. Click below for more information on our message on hold hardware. USB On Hold Message Player iProMOH-SU iProMOH-One USB 1200 On Hold Player USB 1200-M On Hold Player Hybrid 7600 On Hold Player HiFi 3100 On Hold Player Sonorous On Hold Player Messager MP3 Player Messager USB Messager USBi Messager USB Night Answer iLink LR MOH Player with Local Record Hybrid 7600 On Hold Player Hybrid 7500 On Hold Player RNT 2700 On Hold Player TELink 700an Hybrid 7600 On Hold Player Hybrid 7100 On Hold Player iProMOH-v4 with iMCM iLink LCD MOH Player iLink LR MOH Player
Typically, if you what to use copyrighted music in your project, you must obtain two licenses - a Sync (Synchronization) license from the publisher and a Master license from the recording label.
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