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Cornell's "I'm On Hold" follows some of the industry standards, particularly around frequencies and compression, which is one of the reasons he wrote it with a country-ish melody, wanting something simple but catchy, with only a single instrument and vocals. But in other ways, "I'm On Hold" totally upends the genre by breaking the cardinal rule — that hold music shouldn't call attention to itself.
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Different types of music elicit different reactions in the human brain. Make sure you pick the right one for your business.
Your call is important to us, please hold and an advisor will be with you shortly.
Welcome messages -introduce your business and represent it in a positive, and professional mannerCall menu option – ensure that your callers are directed to where they need to be quicklyOn hold messages – promote your business and brandOn hold music – an extensive library of royalty-free music, different styles and genresVoiceovers – choice of female and male with a wide range of stylesOut-of-hours message – when your business is closed, why not let them know when you will be open and suggest a website visit?Script writing – several different script ideas to help you create your bespoke messages
Combine with a Business Intro Message to provide menu options and assist in telephone navigation. As opposed to the passive nature of Messages On Hold, voice prompts are interactive. They are designed to bring out a physical reaction from the caller, a call to action. And because voice prompts are directive, it’s important they’re concise, well written, and recorded by a professional voice artist.
In an ideal world you’d never put a caller on hold, but since most of the time that’s not a reasonable expectation for those tasked with receiving calls, your hold button is necessary. And, when it comes to your business, silence is not golden. Dead air on the other end of the line is not only a waste of a golden opportunity, it can leave callers frustrated, questioning whether or not you’re still even on the line.
Our on hold services focus on making sure you make the most out of every marketing dollar.
* * Please note that your phone system must have on-hold message capabilities to play an on-hold message. Click here if you need to find a phone system.
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The common scripts include: “The next available representation will be with you shortly” or simply “We will be with you shortly”. These messages often work best when coupled with expected waiting time announcement.
If you are a small enterprise and want to project a business that is promoting itself at every opportunity, you can for a small outlay educate your callers while on hold about your products, services, website and more.
Thank you for calling {COMPANY NAME}. You will be assisted shortly. Please note that all calls are answered in the order they are received.
The standard format we provide audio files is .wav (mono 44.1kHz 16-bit). However, we can provide other format specifications if required e.g. alaw, ulaw, mp3. The audio files are delivered to you via download.
There are three parts to a perfect on hold message: the script, the speaking tone and the written tone. And of course, there is also the music, which plays a big part in representing your business brand.
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Record the clips of what you want your callers to hear, then use an audio editing software to arrange the clips and add background music.