“I just got done reading the [On Hold Marketing] script and laughed the entire time. It was awesome. I don’t think I’ve ever read copy that had me laughing so hard.” - Mike Richardson / Binkelman Corp. (Hear a sample)
Welcome to Business 1300 where our mission is to make your business even more outstanding. Please hold the line and one of our representatives will be with you shortly.
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So, given that hold music is such a powerful potential source of frustration, why do companies continue to get it wrong? Reading the articles that are out there, there seems to be a lot of speculation regarding the best choice of music to placate or even entertain customers while they wait in your queue. Some common suggestions include “Hanging On The Telephone” by Blondie, or Lionel Richie’s “Hello, is it me you’re looking for?”. Or how about looking up the customer’s record in your call centre CRM, grabbing their date of birth, and playing something based on their age range - pop for the under 25s and presumably something fusty for the oldies?
"Okay, I shouldn’t have opened [and read this copy] while I was on a conference call. That was a good laugh. Very good work." - Daniel Doxey / International Translating Company (Hear a sample)
We offer complete consultation, copywriting, production, and system maintenance services.
On-hold messages let your customers know you haven't forgotten about them, and they are also a great advertising tool. While your customers are on hold you can tell them why your company is the best, or tell them about new product offerings. You pay only once for production, then the air time is free!
On-hold messaging is the first impression many of your customers get. Simply put, it's one of the least expensive, most powerful marketing investments you can make!
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The way we approach musical genres today is much more fluid, from both the musician and the listener’s perspectives. Thanks to the age of MP3 players and streaming services, we can group music by other metrics than language and style or what’s popular in our specific region.
This is perhaps the most encouraging song in the list. Hold on, your Customer Service Representative is coming. Probably.
This category of hold music is for use on phone systems based in the US and Canada. (See our Global License Library for music licensed for worldwide use.) Each category contains several tracks. Each track is about 4 minutes in length, but lengths do …
And if you write something that doesn’t impress your coworkers or earn accolades, that’s fine. It’s called the writing process, and it’s why most writers prefer their seclusion. All writers are embarrassed by their first drafts.
Great company to deal with! Made everything so straight forward and the results are fantastic! Really happy with our hold music. Great price and great product. Would definitely use them again! Thanks guys!
Of the 10,000 callers who heard hold music during their minute wait, only 13 percent dropped off, and more than half guessed their wait time was less than a minute. To take it a step further, the study's last group heard a mix of music and messages while on hold for one minute. Two percent hung up. Another 81 percent thought their wait time was less than a minute.
You have your callers’ complete attention at what is virtually point of sale. Many of your waiting callers have their pens poised, their order books open, they want to know how you can help them, SO LET’S TELL THEM.
The main objective of a caller navigating an IVR system is to get to the desired destination as quickly as possible. If the script contains overly wordy phrases and long descriptions, the callers will get frustrated with every passing word.
VTSL is the UK's best VoIP business phone system provider for medium sized enterprises. VTSL offers a range of unified communidations solutions, connecting your organisations voice, email, CRM, mobile and conferencing for more efficient and productive working. With easy-to-use phones and the most advanced cloud-based features, VTSL remains on the leading edge of telephony technology. For more information about VoIP business phone services, please call 020 7078 3200 or email [email protected]. Topics: Interesting, Industry News