How much did you spend on your visual marketing last year: website, brochures, newspaper/magazine advertisements, posters, leaflets? Hundreds? Thousands? We all know how important it is to make our businesses look good but what about making it sound good? When did you last consider what your on hold messaging says about your business?
In 1962, inventor and entrepreneur Alfred Levy found a loose wire touching a metal girder at his factory. It amplified the broadcast signal from the radio station next door and transmitted the audio through the loose wire to calls on hold. Four years later he patented his work, and music on hold was born.
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BusinessVoice has won client and caller acclaim, along with dozens of local, regional and national awards for our Humor On Hold™.
If you need to use menu options for directing calls, try to keep these as short as possible, for example... “Thank you for calling Media Music Now. So that we can connect you to the most appropriate department, please choose from the following options: press 1 for general enquiries, press 2 for help with downloads and 3 for any other enquiries.
Our scriptwriters have years of experience in writing for audio, especially on hold and IVR systems. We’ll create an on hold message your callers will be happy to listen to – avoiding the clichés and stock phrases they hate to hear.
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Custom hold messaging can be used to deliver high-quality, professional customer service as well as showcasing a more polished image for your business. Smaller businesses can even use custom messaging in combination with auto-attendant features to project a larger, more professional image than may otherwise be possible.
There are three parts to a perfect on hold message: the script, the speaking tone and the written tone. And of course, there is also the music, which plays a big part in representing your business brand.
Listing Results Telephone On Hold Message System 47 Results Phone number Mobile phone Contact us Customer service
Voice Prompts – usually combined with a Business Intro announcement, used for Auto Attendant and IVR prompts to provide menu options and assist in telephone navigation.
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Most of our customers update their On-Hold Promotions: When launching a new sale To inform callers of seasonal promotions or holiday hours. To reinforce updates to your website Billing Details Pay in Full for 3 updates to your On-Hold Messages and you'll pay just $139 per update (regular retail is $159 per update). That's a savings of $60! By purchasing this item, a link to a web form will appear on your Account Page in which you can enter your promotion scripts. This form can be submit to us 3 more times of your choosing (within 1 year of your invoice date).
Before we get into “Step-By-Step Guide to Custom On Hold Messages” it’s important to understand the value of having custom on hold messages for your brand. Business has always been done over the phone, and callers have always been put on hold, but as online shopping has surpassed brick and mortar traffic, over-the-phone sales have reached all time highs. A recent study by Marchex shows that Americans spent more than $1 trillion in mobile “click-to-call” commerce, and there was over 93 billion consumer-to-business phone calls from smartphones and this number is expected to grow to a whopping 162 billion by 2019, 70% of callers are placed on hold 62% of callers hang-up in less than 45 seconds 34% of callers who hang-up will never call back.
It depends on your business industry, type of callers and marketing plan. Assuming that you take a profit driven approach to using your telephone on hold messages as a marketing tool, you will want to consider changing at a minimum of twice per year, however its best to be more proactive and update more often like quarterly or even monthly. Callers love something new and refreshing (don’t we all!), particularly those that frequently call back and are placed on hold! Why not inform them them of special promotions, new products, or customer service info – there’s always something more that can be said! Make the most of your telephone’s on hold messaging infrastructure. It is an effective way to win, retain, and sell your callers on hold.
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We have a guide that may be helpful when it comes to the task of writing your script.
Now you can keep your customers on the line and engaged with a custom on hold message. We have many different demos for you to sample. Below are a few of our on hold demos that we have produced. If you like the messages that are here, you can replicate the voice, style and other aspects once you sign up for an account. Try our risk free demo Contact Name Company Name Email Fully refundable deposit of $19.99 Andre Guerrero Ocean's Prime Steakhouse "The Original On Hold made the process of adding on-hold advertising and in-store music and messaging a breeze! Always a great finished product and excellent service." Dr. Stacey Albers Vision Care Centers "Fantastic! Our centers were very impressed with the quality and creativity of your staff. I would recommend them to anyone looking to increase the professionalism of their business." Bryan Davis First University Credit Union "I have to say we are very impressed with the customer service your company has shown on so many levels. Thank you for your attentive and prompt service." We love our customersLet us introduce you to just a few of the clients we work with Join Our Newsletter Stay informed. Our newsletter is packed with marketing tips, ideas, strategies and best practices. 100% Privacy. Guaranteed! 5944 Coral Ridge Dr #121 Ph 1-866-886-6465 Twitter Tweets by @originalonhold Connect with us Toggle navigation Royalty Free Music(current) Sound Effects Voice Overs Custom Music Audio Production Articles Information Blog Help & Support Start by writing your script in a word processing document and continue to add or edit until you are happy with it. Prompts – Directions for your callers i.e. For Accounts, press 1, For Sales, press 2, For... etc. On hold sections – On hold marketing messages mixed with music whilst the caller is on hold. Answer machine greetings – If the caller needs to leave a message. Here is a quick example