Not to mention it's completely illegal to play the radio to callers on hold. Although the radio station has the appropriate license to broadcast music, your business does not, and that could leave you paying major fines.
1. TO IMPROVE HOW LONG CALLERS ARE WILLING TO STAY ON HOLD. Statistics from a CNN survey cited by Chron.com state that “70 percent of callers who are placed on hold with just silence hang up within 60 seconds; of them, 35 percent won’t call back.”
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Business 1300 works with many talented voice artists that have over 18 years’ worth of experience producing professional voice overs. Both of our female artists are very well spoken with clear voices. They also have the ability to sound young or mature, so they are extremely versatile in delivering the right message for your business.
Holding too tightly can lead to a loss of control, apparently. I assume Don Barnes was referring to being kept waiting on the phone. Mind your grip on that receiver, gang.
For example, if you have the same people calling multiple times a week and being put on hold for long periods of time, it might be useful to update your messaging more frequently so they are getting value out of the time they are spending on hold. The more specific and targeted your voice messages are, the more impactful and successful they’ll be as a marketing tool.
It’s important to ensure the content is informative and relevant to the caller. And the rule ‘less is more’ very much applies to writing for the ear. It’s important to keep the sentences short and to the point. A popular way to get a message across is follow this structure: Introduce the topic in the first sentence e.g. Did you know that BusinessCo now offers no contract plans for hosted PBX and business VoIP? Explain how the information will benefit the caller in the second sentence e.g. And that means complete flexibility for your business and no long-term commitments. Wrap up with a call to action in the third sentence e.g. To find out more, visit our website businesspbx.com.au or speak to one of our Business Consultants when you come off hold.
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Royalty free on hold music from Beatsuite.com is a collection of understated, easy listening background music themes ideal for telephone on hold music systems where users may need to be held on-hold without being annoyed by repetitive or well known music. The best on hold music for business tends to be relaxing background, lounge or Jazz type styles.
Website: https://sporkmarketing.com/4600/parts-marketing-idea-ads-on-hold-phone-system/
On-Hold Messaging has proven benefits when it comes to phone call retention rates and in helping to upsell new products and services. Fewer Hangups Giving your callers something informative or entertaining to listen to keeps them on the line and avoids the dreaded hangs ups - which may result in the loss of a sale.
As an example of what that actually means, let’s listen to the popular hold music staple that is Pachelbel’s Canon in D. At CD quality it sounds soothing. As hold music it starts to grate very, very quickly.
With our services, you’ll never leave your clients bored or frustrated. Get started with one of the best on hold messaging companies in the country!
"We have had great feedback from customers. When we [pick up the phone] they are laughing and in the best mood. They say the messages are hilarious. That was my whole plan - to make being on hold enjoyable." - Rachelle Dicker / Gold Rush Express
On-hold messaging is the first impression many of your customers get. Simply put, it's one of the least expensive, most powerful marketing investments you can make!
Diabetes kills more Americans each year than breast cancer and AIDS combined. As the number one diabetes advocate in America, the American Diabetes Association needed an easier way to update their 5 main call centers across the United States. Our Internet-connected On-Hold system allows easy management and update of the important American Diabetes Association messages. Katie McCall provides the voice of reassurance. http://prosoundusa.com/wp-content/blogs.dir/27/files/07-01-09-AmeriGas-Charlottesville1.mp3
Hands-free remote hardware download options also available. If you have a VOIP system and do not require hardware, please Contact Us to discuss file requirements.