Your business phone is more than a phone, it’s your other front door, an entry way to your business. With custom auto attendant instructions, company directories, holiday and promotional recordings or IVR prompts, you’ll create a positive first impression and enhanced customer experience.
It’s important to ensure the content is informative and relevant to the caller. And the rule ‘less is more’ very much applies to writing for the ear. It’s important to keep the sentences short and to the point. A popular way to get a message across is follow this structure: Introduce the topic in the first sentence e.g. Did you know that BusinessCo now offers no contract plans for hosted PBX and business VoIP? Explain how the information will benefit the caller in the second sentence e.g. And that means complete flexibility for your business and no long-term commitments. Wrap up with a call to action in the third sentence e.g. To find out more, visit our website businesspbx.com.au or speak to one of our Business Consultants when you come off hold.
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Website: https://www.snaprecordings.com/blog/message-on-hold-benefits-for-business-phone-systems
Remember that part about getting more bang for your buck when you use a professionally produced on hold program? Here's where it gets really interesting - if you're doing everything right, and answering the questions and providing information that your customers really need and want to hear, there's a good chance you can reuse the content you've already created. You can repurpose your Message On Hold as overhead announcements in your facility or store, as short videos, as website audio, and more. When you think outside of the box, there are many ways to take what you have and make it something more.
Once your project is produced, you’ll be able to deploy your MOH program right to your phone system. Or let us handle the implementation with our remote load solutions.
In the meantime, reviewing your use of music on hold to ensure that you’re not making customers more irritated by the time they do get to talk to someone will make both your customers' and agents' days just that little bit more enjoyable. Back to blog Next Article: 16 Checks You Must Make to Keep Your Call Centre Ofcom Compliant Would you like to know more about how Greenlight can improve your inbound experience? Greenlight innovation Copyright © Greenlight Innovation Site by Radiator Digital
User’s Guide will introduce you to the wide variety of fe atures offered by your ESI phone system and how to use your phone effectively to achieve maximum benefits. What it covers • 48-Key Feature Phone (Digital, TAPI, IP and Remote IP) • 24-Key Digital Feature Phone • 12-Key Feature Phone • 60-Key Expansion Console These are used
Hold music keeps your callers distracted from the wait, although it should not be considered a fix for long queue times.
If you would like a pause in your message where just background music (or blank airtime) plays, place (...) in your script where you want the pause.
If you’re ready to start, call us or fill out a quick form and we’ll get in contact with you. It’s a quick process that’ll take about 2-weeks. Evaluate Your Caller Experience On-Hold Message Samples Phone System Technical Details Our Process for Developing Your Custom On-Hold System Consultation Caller Experience Evaluation Archives April 2021 May 2013 September 2012 August 2012 July 2012 June 2012 May 2012 April 2012 February 2012 August 2011 July 2011 June 2011 May 2011 March 2011 February 2011 January 2011 December 2010 November 2010 October 2010 September 2010 August 2010 July 2010 June 2010 May 2010 April 2010 March 2010 February 2010 December 2009 November 2009 October 2009 October 2008 September 2008 October 2007 August 2007 July 2007 March 2007 Let’s Connect Product Brochure.pdf Install Manual.pdf LAN/WAN Annex.pdf 88% of callers preferred On Hold Messages to other hold options, and 16% made purchases based on an on hold offer. Source: MaxiMarketing Without messages or music nearly 60% of business callers placed on-hold will hang up. Almost 30% of these callers won’t call back. Source: CNN A study by US WEST reported that when companies played information on hold, caller retention increased by 40%, inquiries increased by as much as 15%, and requests for services increased by as much as 12% Some of our Clients Blogroll Dave Young – Branding Blog Dave Young’s blog about all things branding Michael Drew – Promote A Book Michael Drew’s blog about publishing and platform building Tom Wanek – Marketing Beyond Advertising Tom Wanek’s blog about how to build (and keep) credibility Your privacy is guaranteed. We will never give, lease or sell your personal information. login P. 604.529.1181 Tollfree 1.877.345.4653
On-hold messaging is also great time to encourage consumers to spend. For example, you can offer customers who spend more than $99 free shipping, customers who order 3 items a 4th item free, etc. Think “upsell” with your ads on hold – you’ve got the customer on the line patiently waiting to (hopefully) spend money.
This brings up the ever-present question of appropriate branding for your business. At a funeral home, Green says, you don't want an upbeat pop song, for obvious reasons. Mark Malekpour, who works at Beatsuite, a music library which sells a variety of songs specifically for hold systems, says that companies too often want popular music. "For an insurance company, you don't want something from Queen or U2," he said. "When you're choosing music for an insurance company, it shouldn't feel happy or feel good or lighthearted, because insurance is something you have to have, and you want to think, 'These guys get what insurance is all about.' " (Beatsuite's bestselling hold song is called "Inspiring Innovation," which is tagged as: "Success, achievement, and trustworthy.")
No one calls customer support to chit chat. They call because they have a problem and are likely irritated enough to get on the phone and ask about it. Odds are they’re not alone, so there’s a bit of a wait before your team can answer. If you were answering support calls, what would you want your frustrated customer listening to in the moments before you pick up?
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Message On Hold Can: Sell products and services Introduce promotions Drive website traffic Answer FAQ’s Provide customer service Reinforce marketing Encourage referrals Build brand awareness Use Music to keep callers entertained
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