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on hold phone message scripts

It depends on your business industry, type of callers and marketing plan. Assuming that you take a profit driven approach to using your telephone on hold messages as a marketing tool, you will want to consider changing at a minimum of twice per year, however its best to be more proactive and update more often like quarterly or even monthly. Callers love something new and refreshing (don’t we all!), particularly those that frequently call back and are placed on hold! Why not inform them them of special promotions, new products, or customer service info – there’s always something more that can be said! Make the most of your telephone’s on hold messaging infrastructure. It is an effective way to win, retain, and sell your callers on hold.

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We've been providing affordable, professional voice over productions to companies since 2005. Our telephone audio service is a one-time payment offering the same quality audio as contracted services at a fraction of the cost.
"Messages on hold are often one of the most painful of customer ordeals. But when done right by Scott Greggory and crew with actual humor, it takes a customer hassle and elevates it to a customer experience you tell others about. Click through to check out a couple samples. They're addictive, and brilliant marketing." - Bill Cusick / Author & Customer Experience Expert .

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We don't offer a free on hold demo. We simply provide a professional one-off audio production for a fair one-time fee.
Compared to traditional advertising like radio, television and print, AyerPlay’s on-hold services are extremely cost effective. And with over 35 years in the industry, our experience and expertise are invaluable. Professional voice talent and copywriters Licensed in-house digital recording studios Experienced Account Executives High customer satisfaction and retention rate Equipment and program warranties Foreign language productions available

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“I just got done reading the [On Hold Marketing] script and laughed the entire time. It was awesome. I don’t think I’ve ever read copy that had me laughing so hard.” - Mike Richardson / Binkelman Corp. (Hear a sample)
That said, despite having the tools to get it done, you may still be wondering how to actually sit down and create on hold messages. At its essence, your script is the business’s framework and what sets the stage for how callers interact with you. The only other 2 alternatives are your front door (if you have one) and your website.

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Set Default Music On Hold for All Extensions. Log in to Account Manager. Navigate to the Phone System tab and click Music on Hold from the menu on the left side of the screen. Review the music listed. To hear a sample, click Play. When you have made your selection, click Select. This music will become the default hold music for all extensions.

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examples of on hold message scripts

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“Thank you for calling Liam’s Ladders – a representative will be with you shortly. Did you know that Liam’s Ladders has been a family business for 3 generations and counting? We offer affordable, high-quality ladders and construction equipment for personal and commercial projects. This week only, if you buy $50 worth of equipment, we’ll give you $10 off! Talk to your representative about getting this promotion for your order today…”

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    There’s even a fairly steady stream of surveys and news articles on the subject, all of which confirm that hold music is one of the aspects of contacting call centres that really drives people nuts. Some studies even go as far as to suggest that the use of bad hold music is regularly viewed as bad customer service.

    When you place a call on hold on your cell phone how do you get it to play message and music? Can you help us by answering one of these related questions?
    Start with a Warm Greeting. When customers get to your on-hold message, let them know who they have called and offer a very brief introduction to your business. Example: “ Thank you for calling ABC Plumbing, Tampa’s most trusted plumbers for over 20 years .”. Let the caller know what they should expect to happen next.

  • on hold message

    Length – if your callers typically wait 2 minutes at a time, then at least 2 minutes of programming should be the goal. The idea is to ensure the callers don’t hear repeated messages every time they call. A typical on-hold message is 4-8 minutes in length.

    Mixes of Mozart and Beethoven’s classic symphonies are a great way to keep customers engaged as they wait to get on hold.
    Go to previous slide - Best Selling. iHold Music on Hold Plus Message Moh Mp3 Player for PBX Key Telephone USB SD. 4.5 out of 5 stars. (4) Total Ratings 4, $89.66 New. IntelliTouch Communications DualZone Network Audio Player OHP9000IP. $94.31 New. $79.99 Used.

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    Here are a few things to keep in mind to have a killer script your callers will be receptive to: Speak to your audience: When creating a script, make sure you know WHO you’re talking to above anything else. Is it moms, teenagers or middle-aged men who like golf? Appeal to their interests in relation to your business with a captive voice, and they’ll be much more willing to listen (and be patient while doing so). Time it appropriately: You know your business better than anyone else, so as such, you’re probably aware of a caller’s average hold times. While this can vary with growth and other factors, make sure you record enough messages to fill the time so a caller isn’t stuck hearing an eternal loop of the same 3 messages. They’ll thank you for it by being far less irritated. Stay current: Some companies have seasonal sales and changes, so including this in your script as the year progresses means you remain relevant with the latest and greatest. For example, during the holidays you can say “Seasons greetings from Fletcher’s Flowers...” or something similar. You can also include event notifications, advertisements, and other informational messages so they learn more about your business. Be natural: Think about how you’d like to be talked to. Typically, a robot isn’t the first thing that comes to mind. Writing for auditory purposes elicits a different approach than writing for digital or print. Make sure whatever your script is that you read it aloud, and test it out on coworkers or friends. If they get bored or disengage, chances are, your callers will too. Know their path: What’s your end goal for what you’d like your caller to accomplish? Tailor your messaging to them based on what you come up with. If you’d like to upsell, consider using some on hold time to discuss a company-wide promotion they can take advantage of, or a fun fact about your industry they wouldn’t know. Give a call-back option: If your phone system has the feature and a caller doesn’t have time to spend on hold, offer them the option to receive a callback without affecting their position in line, or to leave a message. This can alleviate the stress of waiting.

    “I just got done reading the [On Hold Marketing] script and laughed the entire time. It was awesome. I don’t think I’ve ever read copy that had me laughing so hard.” - Mike Richardson / Binkelman Corp. (Hear a sample)
    I can't fault the service provided and would highly recommend for all of your telecommunication needs. A pleasure to deal with

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    With a strong commitment to customer service and quality on hold messages, AyerPlay has continued to be an industry leader, with over 7,000 clients nationwide. Let AyerPlay help you target your clients with effective on hold message programs for your business.
    Every client is assigned a personal Script Consultant and a Client Relations representative.

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A comedic on hold message script isn’t just some novelty you can invest in because you feel like it. It’s a way to distinguish your company and establish your brand, and it can help make your customers more eager to do business with you. It’s icing on the cake of your company; without it, it’s not really a cake at all.

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Using concise and simple words in your scripting helps ensure callers can comprehend what is being said. Although a complete on-hold message can be quite lengthy, it should include concise and to the point single messages. Aim to get each message across in around 35 to 40 words. Remember, what may read great in written word doesn't necessary sound great said out aloud.

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After the “message before answering”, the waiting announcement is immediately cut. Hold messages scripts are very powerful for you to keep your callers interested and reduce the tendency of drop calls. Here are some additional samples of hold messages scripts you can use for your business: General Business - On Hold Example

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