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Before we get into “Step-By-Step Guide to Custom On Hold Messages” it’s important to understand the value of having custom on hold messages for your brand. Business has always been done over the phone, and callers have always been put on hold, but as online shopping has surpassed brick and mortar traffic, over-the-phone sales have reached all time highs. A recent study by Marchex shows that Americans spent more than $1 trillion in mobile “click-to-call” commerce, and there was over 93 billion consumer-to-business phone calls from smartphones and this number is expected to grow to a whopping 162 billion by 2019, 70% of callers are placed on hold 62% of callers hang-up in less than 45 seconds 34% of callers who hang-up will never call back.
The song was immediately polarizing, as far as these things go, which the company's executives,saw as a good thing; it generated buzz on Twitter, and gave people something to talk about when they got on the phone. Some people hated it, Cornell said, and others loved it so much they downloaded it. Cornell was invited to do a live performance for one company, where sales staff listened to the song all day long. It wasn't meant to fade into the background, and perhaps that's why it's lasted so long.
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Why a "Holiday Message On-Hold?" For starters it's always a good business practice to wish your customers a happy holiday, no matter which one. Don't you wish your customers a happy holiday in person? With you as the customer, don't your Vendors wish you a happy holiday? WELL, don't overlook the time your clients are on hold. Let them know you care enough to say "Happy Holidays, Happy Halloween, Happy Mother's Day," and on and on. Next, it makes good business sense to let your customers know about upcoming holiday specials and special services you offer. Everyone takes part in October - January marketing. Flower Shops and Jewelry outlets excel on Mother's Day, Valentine's Day, etc. Perhaps your business observes special store hours for the days surrounding Passover, Memorial Day, and the rest of the holidays. At Powers Productions we're glad to give you discounts on future Message On Hold and Update productions, still without contracts or "forced" updates and without further monthly/yearly music license or talent license fees. You'll never pay for a production you didn't need like you might experience in a "use it or lose it" scenario. Be sure to contact us for your best price on your Message On Hold, including Holiday Messages (702.868.7676) Some Holidays to consider... New Year's Day, Doctor Martin Luther King Jr. (birthday), Groundhogs' Day, Saint Valentine's Day, President's Day, St. Patrick's Day, Easter, April "All Fools' " Day, Cinco de Mayo, Mother's Day, Memorial Day, Father's Day, Independence Day (4th of July), Labor Day, Rosh Hashanah / Yom Kippur, Halloween, Thanksgiving, Christmas, Hanukkah (Chanukah), Kwanzaa, Your Special Holiday ! Now Three levels of Message On-Hold for you to choose from: (Learn more about these levels of productions below) If you'd like to know more about an on-hold message for your company keep these facts in mind (recent surveys) : 6 out of 10 callers put on hold without a telephone message will hang up. More than 9 out of 10 callers say waiting on hold with silence makes the wait seem longer than it really is. Businesses that used message on-hold were able to retain 40% more calls. There is NO NEED to EVER have a client hang up because of silence on the line or because they were forced to hear a series of radio commercials while on hold, regardless the size of your company - Big to small. Remember, YOU CAN control what your client hears while holding! Click here for even more interesting Message On Hold Caller Facts Call 702.868.7676 (or Email us) for more information now ! Voice Prompts - Mailbox Greetings - IVR To find out about Telephone Voice Prompts Mailbox Greetings IVR (interactive voice response) and more, be sure to visit our PRICING page Voice Demos Listen to actual sample size demos of Message On Hold, Voice Prompts, Mailbox Greetings IVR (interactive voice response) plus and other Voice & Commercial Demos in our DEMOS section. Message On-Hold Playback Equipment The very latest in Message On-Hold Digital playback equipment. See both our CD and Cassette playback units. We can also supply you with the proper interface equipment for your phones even if they are of the Home Variety purchased at X-Mart! Click to find out more. $249 YOU GET ALL THIS WITH YOUR CUSTOM COMPLETE ON-HOLD MESSAGE : Creation of the copy ("script" for your personalized message). Background music with license fees paid for the lifetime of your production. You choose from our sizable on-line library to to pick the style and tempo that match your specific needs (We'll email you the link to our password protected online library). We can also accommodate your request for specific sound effects or even your company jingle. Professional Voice Talent with talent fees paid for the lifetime of your production. This "buyout" fee includes professional voice-over artist and member of the Nevada Broadcasters Hall Of Fame: Gregg Powers. Female voice or additional voices are at a slight additional cost. The actual production of your message (with our 32 Track Digital Recording Suite) including the proper number of "information paragraphs" and songs based on the length of your production, all "mixed and mastered" together. A Master Compact Disc (CD) or Cassette copy of your production (depending on your need). The overall master of this production is kept in a permanent audio file should you wish to make changes or additions at a later date. Ownership! No Contracts! No forced updates! You own your completed production forever, without ever having to pay another music, account maintenance or voice talent fee again for the life of this production. Additionally you may want to request seasonal (holiday) messages, or messages with updated information, provided at drastic discounts. Customer Satisfaction! With over 20 years of Telephone Message On-Hold experience and over 30 years Voice-Over, Narration and Industrial read experience we always stand behind the quality of any production. We want you to be proud of your production and recommend us to other businesses and business associates of yours. Referrals are welcomed and rewarded! Only $249 with your $30 Discount ($279 retail) (back to top) $149 YOU GET ALL THIS WITH YOUR CUSTOM LIGHT ON-HOLD MESSAGE : Company Name Highlighted in alternating messages. Professional Voice Talent with talent fees paid for the lifetime of your production. This "buyout" fee includes professional voice-over artist and member of the Nevada Broadcasters Hall Of Fame: Gregg Powers. Also included are female courtesy greetings, if requested (other voices or all female voicing at slight additional charge). The actual production of your message (with our 32 Track Digital Recording Suite) including six courtesy messages spaced every 30 seconds. Alternating messages will highlight your company name during this three-minute production. Ownership! No Contracts! No forced updates! You own your completed production forever, without ever having to pay another music, account maintenance or voice talent fee again for the life of this production. Additionally you may want to request seasonal (holiday) messages or upgrade to our Custom Complete production at a special price. Only $149 with your $30 Discount ($179 retail) (back to top) $49 YOU GET ALL THIS WITH YOUR COURTESY ON-HOLD MESSAGE : Your Courtesy Messages will remind your callers on hold that you will be with them in just a moment and are designed to work with your business. Background music with license fees paid for the lifetime of your production. You choose from a variety of styles and tempos to make sure your musical selection matches your specific business (audition courtesy music selections here). Professional Voice Talent with talent fees paid for the lifetime of your production. This "buyout" fee includes professional voice-over artist and member of the Nevada Broadcasters Hall Of Fame: Gregg Powers. Your courtesy messages may include all male or male/female mix. The actual production of your message (with our 32 Track Digital Recording Suite) including six courtesy messages spaced every 30 seconds during this three-minute production. A Master Compact Disc (CD) or Cassette copy of your production. Ownership! No Contracts! No forced updates! You own your completed production forever, without ever having to pay another music, account maintenance or voice talent fee again for the life of this production. Additionally you may want to request seasonal (holiday) messages or upgrade to our Custom Lite or Custom Complete production at a special price. Only $49 with your $30 Discount ($79 retail) (back to top) WHAT YOUR CUSTOM ON-HOLD MESSAGE CAN DO FOR YOUR BUSINESS: Provide a courtesy to your clients by not making them listen to silence or Radio Commercials (unless it's your own) while on-hold. They'll know you care about them and show their appreciation by remaining on the line longer, with a perception that the time on-hold was a lot shorter. Build the image of your company by making a small company sound large and a large company sound gigantic. A professional presentation is always well received. Drive more traffic to your Website by using on-hold time to promote its services and features and in turn build their loyalty to you by providing sign ups for newsletters, Email and other promotions. Educate and Inform you clients by using on-hold time to talk about a new location, new products, your many services, employee of the month. You might mention an upcoming Trade Show, Convention or other special event. Increase Sales by using this valuable time to mention special sale items, closeouts, extended hours, bonus and customer referral programs. Whatever you need to say that you may not have time for when actually talking with your busy client. Entertain your clients by letting them know the history of your company and some of its achievements. It's possible to even include your company jingle, radio commercial and recorded customer testimonials. NOTE: If your production calls for media other than CD or Audio Cassette, just let us know. We can transfer to just about any media available* including DAT, Loop Cassette & Minidisc. We also can output your production to just about any audio/data format, including WAV, VOC, VOX, VAP, Dialogic ADPCM, PCM, SND, SAM, Real Audio and more*. *Some media other than CD or Audio Cassette may require a slight additional charge. Call for pricing. **Because of licensing, some formats may require a slight additional charge. Call for pricing T H E M U S I C P O L I C E Currently, the word is "Big Brother" is actively and aggressively phoning businesses in search of illegal and non-licensed music playing On-Hold. At Powers Productions we use only fully, legally licensed music but as a courtesy we want you to be aware of current copyright laws! Please visit our MUSIC POLICE page for more information on this topic and actual links that will allow you to check out your responsibility to license music on your own. Also included are tips from the Better Business Bureau, Copyright and Licensing laws from ASCAP, BMI and SESAC. CLICK HERE TO SEE OUR REPORT HOME | MESSAGE ON-HOLD | EQUIPMENT | RADIO-TV-INTERNET | PRICING | SPECIALS All product and brand names, logos, trade and service marks are registered to their respective companies. Hardware and Equipment offered for sale is subject to availability. Always check for current pricing on our products and services. NOTE: Copying or broadcasting in any form, content found on this Website may be a violation of Intellectual Property Copyright Law. You must obtain consent or permission from Powers Productions to use any content prior to use. 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With a strong commitment to customer service and quality on hold messages, AyerPlay has continued to be an industry leader, with over 7,000 clients nationwide. Let AyerPlay help you target your clients with effective on hold message programs for your business.
