No matter how you choose to create the on-hold recording, once the audio file sounds exactly like you want it, simply ask your IT team to update your phone system with the new recording. You’ll be giving your callers a better experience in no time.
If it is a genre, hold music, it's fair to say, is a troubled one with few hits. It's not really meant to be loved or even listened to — it's meant to communicate something specific: Don't hang up. (Cornell makes this plea specifically at the end of his song.) Silence is believed to be a death knell for phone calls — people will simply think the line is dead and hang up. This is true even on non-hold calls; it's why phone companies transmit something called a "comfort tone" over phone lines, a barely audible synthetic noise that signals a connection is still there.
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When your customers are on hold, they’re essentially a captive audience. They’re already waiting to speak with you, so why not take advantage of that downtime and create a sales pitch that sells more of your goods and services while they wait?
A study by New Voice Media found that 51% of customers decided to stop availing a company’s services because of one bad experience of customer support.
Once professionally recorded your message is loaded as a mp3 file which can be downloaded when ready. It is easily loaded via your PC to a USB key and plugged into your On Hold Player.
It depends on your business industry, type of callers and marketing plan. Assuming that you take a profit driven approach to using your telephone on hold messages as a marketing tool, you will want to consider changing at a minimum of twice per year, however its best to be more proactive and update more often like quarterly or even monthly. Callers love something new and refreshing (don’t we all!), particularly those that frequently call back and are placed on hold! Why not inform them them of special promotions, new products, or customer service info – there’s always something more that can be said! Make the most of your telephone’s on hold messaging infrastructure. It is an effective way to win, retain, and sell your callers on hold.
A study by Infomax inc found that callers tend to stay online for 25% longer if there is a mix of on hold messaging and not just plain music. So you need to mix it up.
Someone is late for the conference call, so the music starts. "Well, I've been sitting here all day," the song begins, sort of croony, with a vaguely country affect — the kind of opening that leads you to expect there is, somewhere, an ex-lover who probably isn't coming back. A certain variety of pining. But then, a few bars in, a turn: "Yes I'm waiting on this conference call, all alone. And I'm on hold, yes I'm on hold... I hope it's not all day, ey!"
Browse our library of licensed music to find the genre and music selection(s) to best suit the demographics of your callers.
“Call center operators who picked up the phone reported feeling less emotionally exhausted when dealing with customers who heard standard pop music.” –Time, “Why Music on Hold Drives You Crazy”
Messages On Hold is by far one of the most cost effective marketing tools avaliable to any size business. Putting customers on hold is usually an unavoidable task, but if you have a local radio station playing, your callers call also be listening to your competitor’s ad, or they might get tired of the silence and just hang up. Without professional messages on hold and on hold music, you are missing out on an incredible opportunity to captivate your caller, brand your business and increase sales. So, on hold messages and music on hold really are the smartest option! Speak to us today about all your advertising music on hold needs in Sydney, Brisbane, Melbourne, Adelaide, Perth and all around Australia. MEDIASOUND Media Sound © | Privacy Policy |
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Maven engages Jonny Jingles for every production as his audio engineering and composing is exceptional. I cannot recommend him highly enough.
Gemini Sound CDMP-1500 19 Inch Professional / Home Anti Shock Audio Rackmount Single Disc Drive Mountable CD MP3 USB Media Music Player System Input with Remote
Messages On Hold makes the most out of your telephone by tailoring specific on hold messages and on hold music that promote your business to your callers. It is the perfect internal marketing and customer service tool that affectively uses the valuable on hold ‘air time’ to promote your secondary products and services in a non-confrontational manner. Telephone messages on hold will also make your business sound more professional and much more established. Think about it, callers greeted with professional recordings will see you as a business that invests in themselves and has the means to continuously build their brand. Media Sound will produce a captivating audio production promoting your business and its products and services. Our copywriters will devise a script detailing your offerings, our voiceover artists will bring your scripts to life, and our audio engineers will further enhance your production by mixing your voice recordings with music and sound effects.
Inform callers during your closed time of your opening days and hours and suggest they visit your website. Call Menu Options / IVR
Messaging On Hold produce creative and engaging phone messages for your callers on hold. Messages on hold will help your business to connect your callers. Turn callers into customers, give your business a professional phone image, educate your customers …