"This whole 'Humor On Hold™' thing is pretty freaking stellar." - Rachel McGrath / On Hold Messaging Association's MARCE Awards Judge
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They are one of the most professional organisation we have dealt with, as their communications and coordination are second to none. Messages On Hold, have provided us with a fantastic messages & advertising on Hold Music for our office's New Phone System, and having it in operations for the past 2 Business Days it has already provided some awesome reviews from our Business clients. I recommend this organisation "Messages On Hold" for anyone who needs of Voice Recordings Advertising On Hold Messages, I wouldn't look anywhere else. Thank you Team. 2 weeks ago 3 weeks ago
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Here are a few things to keep in mind to have a killer script your callers will be receptive to: Speak to your audience: When creating a script, make sure you know WHO you’re talking to above anything else. Is it moms, teenagers or middle-aged men who like golf? Appeal to their interests in relation to your business with a captive voice, and they’ll be much more willing to listen (and be patient while doing so). Time it appropriately: You know your business better than anyone else, so as such, you’re probably aware of a caller’s average hold times. While this can vary with growth and other factors, make sure you record enough messages to fill the time so a caller isn’t stuck hearing an eternal loop of the same 3 messages. They’ll thank you for it by being far less irritated. Stay current: Some companies have seasonal sales and changes, so including this in your script as the year progresses means you remain relevant with the latest and greatest. For example, during the holidays you can say “Seasons greetings from Fletcher’s Flowers...” or something similar. You can also include event notifications, advertisements, and other informational messages so they learn more about your business. Be natural: Think about how you’d like to be talked to. Typically, a robot isn’t the first thing that comes to mind. Writing for auditory purposes elicits a different approach than writing for digital or print. Make sure whatever your script is that you read it aloud, and test it out on coworkers or friends. If they get bored or disengage, chances are, your callers will too. Know their path: What’s your end goal for what you’d like your caller to accomplish? Tailor your messaging to them based on what you come up with. If you’d like to upsell, consider using some on hold time to discuss a company-wide promotion they can take advantage of, or a fun fact about your industry they wouldn’t know. Give a call-back option: If your phone system has the feature and a caller doesn’t have time to spend on hold, offer them the option to receive a callback without affecting their position in line, or to leave a message. This can alleviate the stress of waiting.
Being on hold has become a run-of-the-mill occurrence – but that doesn’t mean it has to be a bad experience. In fact, according to a study by Stan Rapp and Tom Collins of Maximarketing, 88% of callers preferred on hold messages to other hold options, and 16-20% made a purchase based on an on hold offer.
The idea of creating a custom on-hold message may sound daunting, but advancements in technology have made it a lot easier in the last few years. In its simplest form, all you need is an audio file. Before you start, check with your IT support team or phone system vendor to see if there are any special requirements you need to be aware of.
With our on hold marketing service called MOOD: Voice, you not only get that chance but you can also let the customer know about other products and services you offer. With Mood:Voice you can change your message as little as once a year or as often as once a week, it’s completely your choice. Please give us a call to schedule an appointment to talk about your business… We’ll even put you on hold if you want to try it out! Better yet, click the button for a sample.
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On Hold Switch. Our unique On Hold Switch (OHS) devices are specifically designed to allow users to play professional music or messages on hold through an ordinary ‘residential type’ telephone line. This device works with single line and cordless phones. With the OHS, you can connect any type of audio device as your audio source, be it an
When your customers are on hold, they’re essentially a captive audience. They’re already waiting to speak with you, so why not take advantage of that downtime and create a sales pitch that sells more of your goods and services while they wait?
1. TO IMPROVE HOW LONG CALLERS ARE WILLING TO STAY ON HOLD. Statistics from a CNN survey cited by Chron.com state that “70 percent of callers who are placed on hold with just silence hang up within 60 seconds; of them, 35 percent won’t call back.”
You’ve dedicated your practice to caring for felines, so we have dedicated messages tailored to the unique health needs of cats. Here you can showcase the special feline-focused products, services, and amenities your practice offers.
BusinessVoice has won client and caller acclaim, along with dozens of local, regional and national awards for our Humor On Hold™.
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Having customers listen to elevator music may be fine in the elevator, but when they’re on hold it’s yet another opportunity to keep them engaged in your business. Our Bundle packages give you everything you need to keep the conversation going. We provide the on-hold player to work with your current system and we help you keep it fresh with access to creative writers, voice talent, music libraries and our state-of-the-art recording studio. Think of us as like your very own marketing partner. All you need to do is let us know what you want to say and we’ll make it sound as professional as you are. Why let your brand fall on deaf ears, when you can keep it top-of-mind 24/7? I think we just answered our own question.
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