-Callers stay on the line up to 25% longer when provided with On Hold Messaging versus “dead air” or “background music,” and up to 17% longer than radio.
We generally recommend that clients invest in a system capable of delivering a custom messaging on hold feature. Callers and clients appreciate the improved service levels and the additional free advertising can help turn your phone system into another revenue stream for your business.
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Why wouldn’t you give the same attention to the tool that keeps your callers on the line? "As a species, if you like, we feel like music helps us. That's the only way you can explain it persisting for so long." –Professor Adrian North,Head of the School of Psychology and Speech Pathology at Curtin University, Huffpost.com How to Choose On Hold Music for Your Business
Have you ever judged a company based on how poor their phone messages were? We have. Avoid giving your existing or potential customers negative arguments about the quality of your service or brand image.
Here’s what happens to our two example tracks when we use some amplification to introduce clipping into the mix:
To keep the information in your program current, you should review your script whenever your business has updated policies or procedures, new promotions or special offers, or changing customer service strategies.
This is the BIGGEST FLAW / WEAKNESSS of weave. Please add a multicast loop option that can play our message on hold file continuously and drop patients in as they call. Otherwise people hear the same thing over and over. This is a perfect way to help introduce patients to the office and market our services while patients are on hold.
A lot of on-hold music is just wrong for the phone. It’s too pitchy, the tempo’s all wrong and half the time it’s too loud. If your callers can barely keep the phone up to their ear, they’re not going to stay on the line for very long. This is why we offer a collection of royalty-free music channels with every account, ensuring that you
Start with a Warm Greeting. When customers get to your on-hold message, let them know who they have called and offer a very brief introduction to your business. Example: “ Thank you for calling ABC Plumbing, Tampa’s most trusted plumbers for over 20 years .”. Let the caller know what they should expect to happen next.
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Put yourself in the caller shoes! Call your business and ask to be put on hold. If all you hear is silence, don’t delay. Not only will on hold messages help drive sales and revenue, they will dramatically improve caller experience. It’s time to change the way you look at your on hold button. Any time you have the attention of your customers and prospects, you have a marketing opportunity. Contact Original On Hold, or start your risk free custom on hold demo today! Related Post Don’t Let Caller On Hold Time Kill Your Customer Experience Join Our Newsletter Stay informed. Our newsletter is packed with marketing tips, ideas, strategies and best practices.
We provide a diverse selection of voice artists and licensed music offering a variety of tempos, range, and styles to reflect your unique image. Your browser does not support the audio element.
Website: https://music.apple.com/us/album/phone-on-hold-music-royalty-free/794572292
Whether you’re writing your script or having us draft one for you, Holdcom makes it easy to order professional, customized Message on Hold programs for your phone system.
Producing on hold messages that are appealing to your callers is essential. By combining a well-written script and the right voice over talent, your business will have a powerful program that keeps callers captivated. We can even speak to your audience in any language or regional dialect to ensure you’re properly heard.
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