The effectiveness of the first three above-mentioned elements are often neutralized by a poor understanding of the broadcast carrier of the On Hold message and how it affects the recording process. For more information on this topic, click here.
Statistics show that approximately 34% of callers who hang up will never call you back. In addition, callers wait an estimated 70% longer on the line when they are listening to interesting information about the company they are calling. These statistics suggest that providing a customized message that is tailored to your company can be more effective than playing music or leaving the customer in silence while they’re on hold.
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It won’t make for good comedy writing at all, and you won’t produce a usable script.
Being on hold has become a run-of-the-mill occurrence – but that doesn’t mean it has to be a bad experience. In fact, according to a study by Stan Rapp and Tom Collins of Maximarketing, 88% of callers preferred on hold messages to other hold options, and 16-20% made a purchase based on an on hold offer.
VoIP providers also use other audio technologies such as silence suppression, background noise removal, echo cancellation, etc, which also affect the way voice sounds, and on hold music too.
"24 YEARS is definitely a long term business relationship, and we're honored that Ayers Animal Hospital in Huntington, West Virginia has chosen On Hold Advantage [AyerPlay] to be their on hold message provider since March 1990!"
With our premium on-hold service you can schedule an entire on-hold production, or even individual messages for playback on your device at a specific time of day, day of the week or time of year.
You don't have to be a large national business to make an impression with your callers. On hold messages are ideal for SME businesses to sound just as professional.
It’s our vision to set the standard for quality care, for humanizing the health experience, and for defining the future of medicine.
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Business Intro – quick intro announcement heard by the caller before they speak with a business representative. Usually quite short and welcoming, introducing the business to the caller.
Popular and effective scripted announcements can include information on business hours, location, directions, promotional services or sales, and any other relevant customer service related message. Music, marketing messages, and interactive customer response features (i.e. customer satisfaction surveys) can be catered to captivate and engage your customer while they wait.
It seems pretty self-explanatory: on-hold messages are messages that play “on hold” over your telephone system. These professionally produced recordings are also an integral part of your company’s marketing strategy. By providing timely, relevant information about your business, an on-hold messaging program reinforces current marketing campaigns and builds brand recognition. This in turn increases call retention by improving the caller experience. To top it all off, it also increases sales by targeting key demographics.
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A customer on hold represents a great opportunity to advertise services and products. If your system isn’t, you’re missing out on the one in five callers who make a purchase based on commercials heard on hold. We offer comprehensive phone message ordering options, including: Order just the Custom Greeting Order the On Hold Machine w/ a Free Custom Greeting Custom Voice prompts for your business
Single segments can be recorded and pieced into your existing message program while taking out the
Custom on-hold messages with background music, can be integrated into most telephone systems. Take advantage of your callers' waiting time to play important messages or broadcast your pre-made radio commercials. Companies spend huge amounts of money on advertising to get people's attention for just few seconds. So why not use this precious waiting time while you have the full attention of your callers, for free? It's the perfect opportunity to talk about your new products, mention promotions or remind people of what makes you stand out. Showcase yourself!