It seems pretty self-explanatory: on-hold messages are messages that play “on hold” over your telephone system. These professionally produced recordings are also an integral part of your company’s marketing strategy. By providing timely, relevant information about your business, an on-hold messaging program reinforces current marketing campaigns and builds brand recognition. This in turn increases call retention by improving the caller experience. To top it all off, it also increases sales by targeting key demographics.
Perfect for store displays. Starts music at the beginning of the message when triggered.
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"We don't add the expense of sales reps, account managers and lengthy contracts. We simply provide top class voice over, audio production and music on hold free of PRS, BMI or ASCAP fees."
Of the 10,000 callers who heard hold music during their minute wait, only 13 percent dropped off, and more than half guessed their wait time was less than a minute. To take it a step further, the study's last group heard a mix of music and messages while on hold for one minute. Two percent hung up. Another 81 percent thought their wait time was less than a minute.
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These examples demonstrate how on-hold messages can offer vital information in an emergent situation such as how you will communicate with their pet’s primary care veterinarian, what constitutes an emergency, payment options, and build pet-owner loyalty. Toll Free: 877-516-8220 Local: 714-202-5111 Fax: 888-630-1944 Email: [email protected]
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Considering the relatively low cost of getting on-hold marketing messages recorded and hosted, it’s surprising, so many businesses fail to consider this a priority. Investing in such a business function only adds another layer of professionalism to your service line.
Recording services can provide a dramatic improvement to your company image by offering your callers on hold messages that convey important facts about your business, including operating hours and featured products. Using on hold messages gives businesses in right throughout Australia a valuable opportunity to communicate with clients and has the added benefit of reducing dropped call rates.
Business Intro – quick intro announcement heard by the caller before they speak with a business representative. Usually quite short and welcoming, introducing the business to the caller.
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"I just wanted to tell you that I stumbled onto your website for Humor On Hold™, and I listened to every recording. Your work is hilarious and it brightened my day. And who doesn't want a compliment from a random stranger on the Internet? So, thanks." - A.H.
There aren’t many things people hate more than being put on hold when they call your company. They expect to talk to a person and to be treated like one, and instead, they’re ignored and have to spend time waiting for someone to answer. It’s annoying, and it can cost you business. Yet, there are simple ways to keep people on the line if they’re on hold, and the best one is to write an on hold message script.
That’s a big piece of a trillion dollar pie! The good news is, you don’t have to let all these callers off the hook. Studies show that with creative, professional sounding on hold messages your business will retain customers holding on the line (in fact callers will wait up to 3 times longer than silence or music), but you can also generate revenue by marketing additional products and services.
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When you plug in your PawsTime Message On-Hold system, you’re plugging your client-owners into the freshest and most engaging veterinary health and behavior topics and information.