A study by Infomax inc found that callers tend to stay online for 25% longer if there is a mix of on hold messaging and not just plain music. So you need to mix it up.
If message personalization is not an option, your still can use generic on hold messages that would work in most situations.
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-88% of callers preferred on-hold messages to other hold options, and 16 – 20% made a purchase based on an on-hold offer.
A typical Message on Hold program is 4 minutes long. Because a voice over talent typically reads between 100 and 112 words per minute, the script for a four-minute program can be up to 400 words, allowing for four to six paragraphs or messages, interspersed by brief intervals of music. Longer audio storage and program lengths are available if necessary.
Play music which is really suitable for on-hold calls. Generally speaking, the music should be in line with your brand image. The longer the average wait of a customer, the softer the music should be.
Start with a Warm Greeting. When customers get to your on-hold message, let them know who they have called and offer a very brief introduction to your business. Example: “ Thank you for calling ABC Plumbing, Tampa’s most trusted plumbers for over 20 years .”. Let the caller know what they should expect to happen next.
Our unique implementation process is one secret to happy customers. We’ll spend as much time as necessary discussing all of your options, including voice talent selection, writing the script, selecting the right music and anticipating the critical times of year for updates and message changes.
Sure, if you have a piece of music that you have licensed elsewhere we will be happy to use that instead. Get Started Your Script Listen to Our Voice Overs Listen to Our Music Choices Order online or get a quote Are you a Telephony company looking to sell audio services to your clients? See how we can help
"We have had great feedback from customers. When we [pick up the phone] they are laughing and in the best mood. They say the messages are hilarious. That was my whole plan - to make being on hold enjoyable." - Rachelle Dicker / Gold Rush Express
IMS Telephone On Hold Player Computer based messages on hold and music server This software mixes and plays music and messages to your callers while they are on-hold or being transferred. One of the main advantages of using a computer is automation (eg. date sensitive messages) and easy user control over messages.
Comedy writing is about having fun with words and being unafraid to say the things that are on everyone’s minds. It’s about getting people to have fun while staying informative and telling a story. And everyone can do it, but not everyone can do it well.
A phone system with a Music On-Hold input connection. Have multi-line phones, a hosted PBX or VOIP phone system? Contact us and we'll get you set up!
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"I selected Binkelman's [On Hold Marketing] because of the unexpected comedy, quirkiness and edge! You actually want to wait on hold and hear what is said next. The script's humor is dry and sharp. The [music] and voices are catchy. I think it's very funny and creative. It paints Binkelman's personality as being comedic, but humble. I also like to see creative pushing boundaries and not too afraid to be a little on edge." - Shaun Culbertson / American Advertising Federation Judge
A typical Message on Hold program is 4 minutes long. Because a voice over talent typically reads between 100 and 112 words per minute, the script for a four-minute program can be up to 400 words, allowing for four to six paragraphs or messages, interspersed by brief intervals of music. Longer audio storage and program lengths are available if necessary.
Fill in our short Quick Quote form and we'll provide you with a no obligation quote within 60 minutes during our working hours. Request a Quick Quote Onhold Studio were recently tasked with producing a suite of audio branding messages for… Oakfield Leasing, a long established UK wide finance & leasing company serving the needs… A tree care company wanted a David Attenborough style voice for their phone audio… We recently created an explainer video for successful Crewe based Quick Car Credit.