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Here are a few things to keep in mind to have a killer script your callers will be receptive to: Speak to your audience: When creating a script, make sure you know WHO you’re talking to above anything else. Is it moms, teenagers or middle-aged men who like golf? Appeal to their interests in relation to your business with a captive voice, and they’ll be much more willing to listen (and be patient while doing so). Time it appropriately: You know your business better than anyone else, so as such, you’re probably aware of a caller’s average hold times. While this can vary with growth and other factors, make sure you record enough messages to fill the time so a caller isn’t stuck hearing an eternal loop of the same 3 messages. They’ll thank you for it by being far less irritated. Stay current: Some companies have seasonal sales and changes, so including this in your script as the year progresses means you remain relevant with the latest and greatest. For example, during the holidays you can say “Seasons greetings from Fletcher’s Flowers...” or something similar. You can also include event notifications, advertisements, and other informational messages so they learn more about your business. Be natural: Think about how you’d like to be talked to. Typically, a robot isn’t the first thing that comes to mind. Writing for auditory purposes elicits a different approach than writing for digital or print. Make sure whatever your script is that you read it aloud, and test it out on coworkers or friends. If they get bored or disengage, chances are, your callers will too. Know their path: What’s your end goal for what you’d like your caller to accomplish? Tailor your messaging to them based on what you come up with. If you’d like to upsell, consider using some on hold time to discuss a company-wide promotion they can take advantage of, or a fun fact about your industry they wouldn’t know. Give a call-back option: If your phone system has the feature and a caller doesn’t have time to spend on hold, offer them the option to receive a callback without affecting their position in line, or to leave a message. This can alleviate the stress of waiting.

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On-Hold Messaging has proven benefits when it comes to phone call retention rates and in helping to upsell new products and services. Fewer Hangups Giving your callers something informative or entertaining to listen to keeps them on the line and avoids the dreaded hangs ups - which may result in the loss of a sale.
Verbal Content – generally, you should use 100 words to make up 1 minute of content produced with background music. In other words, one to two paragraphs per minute. The topic can range from product promotions to general company information. .

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We provide a "sound" alternative to callers listening to dead air, feeling forgotten and unimportant, or worse yet, listening to competitor's commercials on the radio. We offer you an "Opportunity on Hold" - an opportunity to make the best of your customers' time while they wait on hold.

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When used in your On Hold Marketing, humor can improve how customers perceive your company and their wait on hold. It also lowers your callers’ defenses, leaving them more receptive to your marketing messages.
Sample 1 — "Thank you for holding. ABC Homes offers the finest in Luxury living in 10 new home communities in the metropolitan area. Whether you desire a luxury condominium, a townhome, or a single family detached home, we have the home that is right for you! Someone will be with you shortly."

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We have a few examples below we’d like to share so you can customize your on hold messages based on your needs and industry:

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    Please change the Weave hold music that we hear when we call in. Also, please lower the volume (it's really loud). Thank you! Terri Setup commented · January 23, 2020 8:48 AM · Flag as inappropriateFlag as inappropriate · Edit… · Delete…

  • on hold message script examples

    The team at Messages On Hold have been nothing but an absolute pleasure to deal with. Having dealt with several different departments to date, each interaction has been professional, friendly, prompt, informative and helpful. They've also displayed patience and understanding when there was some initial frustration with our beginning set up. We've had a fantastic experience and if you're looking for someone to look after your audio productions I can highly recommend their services.

    Even if you’re business is not getting a high volume of inbound calls, if you transfer ANY calls or ever put customers on hold, even for just 10-15 seconds. Always use that time to give the customer another reason to think positively about your business.
    When you plug in your PawsTime Message On-Hold system, you’re plugging your client-owners into the freshest and most engaging veterinary health and behavior topics and information.

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    On-Hold Messages Why On Hold? On-Hold Process On-Hold Samples Voices and Music Website Design Internet Marketing Web Video

    On hold messages and ads are growing in popularity, but there are still plenty of businesses in Australia that don’t realise that their phone is a marketing tool. Think about it – having professional and marketing-driven on hold messages is like having a really great salesperson on the phone with your customers every time they call.
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    When you plug in your PawsTime Message On-Hold system, you’re plugging your client-owners into the freshest and most engaging veterinary health and behavior topics and information.

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The common scripts include: “The next available representation will be with you shortly” or simply “We will be with you shortly”. These messages often work best when coupled with expected waiting time announcement.

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Why would you spend hundreds or thousands of pounds enticing new customers to call your business only to provide them with an initial experience that is less than stellar and doesn’t reflect your business’s brand? Why wouldn’t you utilise this opportunity to market your business services and products to a captive audience?

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"Messages on hold are often one of the most painful of customer ordeals. But when done right by Scott Greggory and crew with actual humor, it takes a customer hassle and elevates it to a customer experience you tell others about. Click through to check out a couple samples. They're addictive, and brilliant marketing." - Bill Cusick / Author & Customer Experience Expert

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Ready to start your Website Analysis? Simply enter your meeting ID below. If you do not have a meeting ID, please ask your representative, or schedule a website analysis by calling 888-226-7608 or emailing us today. Home About MARKETING SERVICES On-Hold Messages Why On Hold? On-Hold Samples On-Hold Process Voices and Music Internet Marketing Search Engine Optimization Pay-Per-Click Management Retargeting SEO/PPC Success Stories Check Mobile Compatibility Web Design Responsive Website Design Recent Websites Social & Reviews Facebook Advertising Review Solicitation Online Listings Scan Online Video Impact Videos Reviews Support Contact Home About MARKETING SERVICES On-Hold Messages Why On Hold? On-Hold Samples On-Hold Process Voices and Music Internet Marketing Search Engine Optimization Pay-Per-Click Management Retargeting SEO/PPC Success Stories Check Mobile Compatibility Web Design Responsive Website Design Recent Websites Social & Reviews Facebook Advertising Review Solicitation Online Listings Scan Online Video Impact Videos Reviews Support Contact Sample Voicemail Recordings, Telephone Message Greetings, Phone Message Template and On Hold Phone Programs

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