That’s a big piece of a trillion dollar pie! The good news is, you don’t have to let all these callers off the hook. Studies show that with creative, professional sounding on hold messages your business will retain customers holding on the line (in fact callers will wait up to 3 times longer than silence or music), but you can also generate revenue by marketing additional products and services.
VTSL is a leading cloud communications provider specialising in voice and data solutions to the UK & Ireland.

Before we get into “Step-By-Step Guide to Custom On Hold Messages” it’s important to understand the value of having custom on hold messages for your brand. Business has always been done over the phone, and callers have always been put on hold, but as online shopping has surpassed brick and mortar traffic, over-the-phone sales have reached all time highs. A recent study by Marchex shows that Americans spent more than $1 trillion in mobile “click-to-call” commerce, and there was over 93 billion consumer-to-business phone calls from smartphones and this number is expected to grow to a whopping 162 billion by 2019, 70% of callers are placed on hold 62% of callers hang-up in less than 45 seconds 34% of callers who hang-up will never call back.
We provide a diverse selection of voice artists and licensed music offering a variety of tempos, range, and styles to reflect your unique image. Our team seamlessly blends creative writing, voice, and musical genre to create customized recordings designed to inform, educate, and motivate your important captive on hold listeners.