The cost of a message/music on hold system depends on whether you require physical media equipment. Digital MOH equipment can cost between $150 to $1,500, due to differences in the type of hardware and its capabilities (i.e. included phones, or phone line and extension capacity). If you already have on hold equipment, a virtual media MOH system is typically billed as a one time fee or yearly contract ($100 to $700). Vendors may charge a one time set up fee (up to $100) and charge additional monthly ($50 to $90) or quarterly fees ($75 to $95). Many offer free 30 day system trials. On Hold Messaging System Sample Costs InteliTouch MOH500E Music on Hold Adaptor for NON Ksu Phone - The Telecom Spot - $55 (free shipping) - On-hold audio capability for single or multi-line phones (music on hold for 1-4 lines & up to 16 extensions). Hold button activation requires a TEHMA device on each extension; purchase includes 2 TEHMAS.
83% of callers who are put into a queue without custom on-hold features will hang up after just 15 seconds. 36% of these people will never call back again. With Custom hold messaging you can reduce hang-up rates for your business and engage callers while they wait.
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With music and messaging that appeals to your target market, you will captivate your audience. Your Message On Hold program can be more than a time filler for callers waiting, it can be an informative, entertaining, and educational tool. With the right content, callers will not only stay on hold, but will have an emotional reaction to your message.
On Hold Messages from Impact help you stand out from competitors, make more sales, and keep clients happy.
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Think of the time during which your business phone line has anyone on hold as an opportunity. Leading message/music on hold (MOH) systems help ensure you don't lose current and potential customers or clients during poorly utilized moments on hold.
On hold messages and ads are growing in popularity, but there are still plenty of businesses in Australia that don’t realise that their phone is a marketing tool. Think about it – having professional and marketing-driven on hold messages is like having a really great salesperson on the phone with your customers every time they call.
On-Hold Messages allows you to create a fully customized and professional production that decreases perceived hold time, educates, and even entertains your patients, all while they are on hold! Best of all, the system is 100% maintenance-free, allowing you and your Team to focus on your top priority, Patient Care! Create a positive patient experienceMake a good first impressionInform, educate & motivate callersPresent new treatment options Cross sell products and services Differentiate your practiceBuild patient loyaltyReinforce other marketing effortsOffer tips for proper oral careReduce caller “hang ups”
A phone system with a Music On-Hold input connection. Have multi-line phones, a hosted PBX or VOIP phone system? Contact us and we'll get you set up!
Hold music has a paradoxical purpose: Keep folks on the line, but don't draw their attention. DigiPub/Getty Images
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Regular updates of your On Hold Message are a great way to show that yours is a practice committed, not only to professionalism and caring, but is also an integral part of the community.
If your on hold content, well, sucks, callers are going to call you out on it. Twitter Feedback is hardly new, but there are certainly a lot of people tweeting with the hashtag #onhold who will tell you a thing or two about what they like, and what they don't, while they're waiting to hear from a company. Maybe you'll be surprised to see just how grim it can be... check out this sampling of tweets to see the good, the bad, and the UGLY.
Of those businesses that responded, 85% would recommend on hold messaging and believe it's a useful marketing tool that adds value to the business. They rated on hold marketing as effective as Internet, TV/Radio, Direct Mail, and Print marketing.
Promote your business to the callers while they're on hold. Inform them of your range of products and services, their benefits and how they can help them. Or just re-enforce your branding with some pleasant background music.