Here are a few things to keep in mind to have a killer script your callers will be receptive to: Speak to your audience: When creating a script, make sure you know WHO you’re talking to above anything else. Is it moms, teenagers or middle-aged men who like golf? Appeal to their interests in relation to your business with a captive voice, and they’ll be much more willing to listen (and be patient while doing so). Time it appropriately: You know your business better than anyone else, so as such, you’re probably aware of a caller’s average hold times. While this can vary with growth and other factors, make sure you record enough messages to fill the time so a caller isn’t stuck hearing an eternal loop of the same 3 messages. They’ll thank you for it by being far less irritated. Stay current: Some companies have seasonal sales and changes, so including this in your script as the year progresses means you remain relevant with the latest and greatest. For example, during the holidays you can say “Seasons greetings from Fletcher’s Flowers...” or something similar. You can also include event notifications, advertisements, and other informational messages so they learn more about your business. Be natural: Think about how you’d like to be talked to. Typically, a robot isn’t the first thing that comes to mind. Writing for auditory purposes elicits a different approach than writing for digital or print. Make sure whatever your script is that you read it aloud, and test it out on coworkers or friends. If they get bored or disengage, chances are, your callers will too. Know their path: What’s your end goal for what you’d like your caller to accomplish? Tailor your messaging to them based on what you come up with. If you’d like to upsell, consider using some on hold time to discuss a company-wide promotion they can take advantage of, or a fun fact about your industry they wouldn’t know. Give a call-back option: If your phone system has the feature and a caller doesn’t have time to spend on hold, offer them the option to receive a callback without affecting their position in line, or to leave a message. This can alleviate the stress of waiting.
Hold music / on hold music for your business. This is a sample of a 3 minute long music on hold loop with generic recorded voice messages, designed to suit a
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There are many online companies that specialize in creating on-hold recordings, such as Snap Recordings, On Hold Company, or On Hold Marketing. They each offer a range of services at varying price points.
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“The service we have received from Media Music Now has been fantastic. The process was managed quickly and efficient from start to finish and the quality of what was an unintentionally tricky edit is seamless. We now have a professional sounding IVR and great on-hold marketing packages all for a very reasonable price." Steve Jones, CCC & SchoolCare
Though it can be convenient and cost-effective, don’t let Bob from the copy room record your telephone voice messages. Phone communications represent a crucial component of a successful business. Whoever you pick will become the voice of your brand and business. When choosing a voice for your on-hold recordings, your target audience should be the most important factor. Who would one of your prospective clients take advice from? Who would they find the most captivating and trustworthy? Whether they’d prefer a conversation with a friend, command from an authority figure or advice from their mom, keep your audience’s needs at the forefront when listening to voice samples. Concept & Copywriting Directing & Producing Latest Audio Formats I'm a small business. Do I need professional recorded messages? Yes, you do! The size of your business has no bearing on its quality and professionalism. Whether you have a team of 200 employees or you're the one and only, having a professionally recorded message puts your business in a different category. This level of quality and attention to detail is a testament to your professionalism and dedication. On-hold programs vary from industry to industry. A doctor may tell you what insurance coverage they accept, while an auto body shop may want to share directions for after-hours drop-off information. Regardless of your industry, there are a few things all businesses should consider including in their on-hold program: Of course! In most case, we do recommend the use of music. Music is essential to most productions. At Migrate Sound, we spend countless hours looking for the right piece of music. When the music is right, your audience will go from being interested to being attentive and absorbed into your story or message. This is a subjective matter and can only be answered comparatively with other businesses providing the same services. We are probably more expensive than those online services. Some of these guys will sell you a fully produced message for $25. That said, we are definitely less expensive than those large Hollywood studios who charge a whopping $350 an hour. We are a small business in Santa Clarita, California. We care about the quality of our product, and more importantly our clients. We're happy when you're happy and we will do whatever it takes to get you there. Audio is our business and we've been doing it for many years.
Experienced and knowledgeable staff ensure you end up with the right product and service, I would recommend using them.
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Here’s what happens to our two example tracks when we use some amplification to introduce clipping into the mix:
Listing Results Telephone On Hold Message System 47 Results Phone number Mobile phone Contact us Customer service
Holdcom’s team of professional script writers, audio producers, and veteran voice talents customize and convey your on hold message, effectively promoting your value proposition and key initiatives. From branding to providing customer assistance, we are committed to producing more than just great sounding audio – we are dedicated to designing and aligning content with your image and marketing goals, while creating a positive customer experience. The value of a professional Message on Hold lies not only in quality, but in content.
If your phone system(s) or VOiP solution has a built-in MOH player, we can format and deliver your audio file to provide optimum performance. If you are using Cisco, Avaya, NEC, Samsung, or virtually any available system, we’ll determine and deliver exactly what you require.
The Ayerplayer digital player is the only player we offer, because it’s just that good. MP3 audio format USB Flash Drive – with your message preloaded Five (5) year limited warranty Virtually maintenance free
Engage telephone callers with a custom message on-hold program. Public Speaking. Set-up is a breeze, but if you need help, we’re a phone call away. If you have a VOIP system, you won’t need a player! Your scriptwriter writes your script, our voice talent records the messages after you approve it, and our audio engineer mixes it with
Let’s face it, customers who call to a business don’t want to be on-hold. The best on hold message is no hold at all!