There are three parts to a perfect on hold message: the script, the speaking tone and the written tone. And of course, there is also the music, which plays a big part in representing your business brand.
Whether it’s when being transferred through to someone else, or simply waiting for the correct person to become available, being on hold presents a marketing window of opportunity to sell additional products and services, enhance your branding efforts, offer a more professional image or provide helpful information.
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Above all you must encourage the caller to remain on the line. Provide reassurance to your clients that an agent will be available soon and don’t forget to convey the idea that their time is valued and their call is important.
This is an easy and effective way to improve your business image while providing greater value to the 85% of callers who prefer an on hold service with commercials over silence.
You wouldn't put a handmade sign on the outside of your office door would you? So, why have your automated attendant greetings, IVR or voicemail announcements be recorded by an amateur? In many ways, your phone tree menu is the "other" front door to your business. Professionally produced custom auto attendant greetings, IVR prompts and voicemail announcements enhance the caller experience, and that improves your brand image. Let The Original On Hold Be The Voice Of Your Brand!
Messages on Hold – continuous loop of music and messaging that plays as callers wait to speak to a business representative. Messages On Hold present a mix of marketing messages and customer service information that is mixed with music to play in a loop for callers waiting on hold.
What do you think is the best on hold message your business needs? Let us know by posting a comment! If we like your idea we will record it and add it to our collection of royalty free sounds. Need music for videos? download unlimited royalty free music and sound effects Royalty Free Music & Sound EffectsUnlimited download / Lifetime license / New music daily RECENT POSTS 5 Places To Download Music On Hold Read This Before You Buy Music On Hold (MOH) Make Money On YouTube: Halloween Music Videos Gifts For YouTubers [5 Great Gifts Under $100 That Any Creator Wants] Music For Educational Video CATEGORIES Affiliate Marketing (3) Announcements (6) Customer Spotlight (5) Freebies (5) Make Money On YouTube (12) Music Download Charts (18) Music Licensing And Copyright (12) Support (9) Video Creators Tips And How-To's (47) Unlimited Download Unlimited access to the entire catalog. New music added daily. Lifetime License Your licenses never expire even when you cancel your subscription Promotional video Training video Presentation / slideshow Film / documentary Podcast / audio book Game Explainer video Advertisement On hold system Video intro / outro Wedding video Vlog / YouTube
Physical media MOH methods provide quality control with prerecorded and licensed CDs, although some units still use cassettes. CDs are designed with or without voice-overs. Brief voice-overs, such as "Calls will be answered in the order that they were received", or "Please hold, your call is important to us," are basic examples. However, many vendors suggest more customized messages.
If you would like a pause in your message where just background music (or blank airtime) plays, place (...) in your script where you want the pause.
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Now that you understand the value of having an on hold messaging strategy, it’s time to for our: Step-By-Step Guide to Custom On Hold Messages.
Put yourself in the caller shoes! Call your business and ask to be put on hold. If all you hear is silence, don’t delay. Not only will on hold messages help drive sales and revenue, they will dramatically improve caller experience. It’s time to change the way you look at your on hold button. Any time you have the attention of your customers and prospects, you have a marketing opportunity. Contact Original On Hold, or start your risk free custom on hold demo today! Related Post Don’t Let Caller On Hold Time Kill Your Customer Experience Join Our Newsletter Stay informed. Our newsletter is packed with marketing tips, ideas, strategies and best practices.
"Congratulations on Best of Show! I was in charge of the [Fifth District ADDY Awards] judging and was there when we played your On Hold Messaging. Very creative. I remember the judges commenting that it was a great use of an underutilized medium. Funny (and effective) stuff. Also goes to show that you don't need to go to the big city to get great creative work." - John McCafferty / McCafferty and Company Advertising
“I received my recording the next day, and was extremely impressed by the quality, not to mention the price." Madeleine Levy, theholidaymatchmaker
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You don't have to be a large national business to make an impression with your callers. On hold messages are ideal for SME businesses to sound just as professional.