It doesn’t matter if you’re writing marketing copy or if you’re writing a comedy script; everything must stay on brand. Writing is about capturing your inner voice and sharing it with an audience. The same applies when you’re writing for a company, and its brand is its voice.
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A custom on hold message, mixed with on hold music ensures that callers know they are being kept on hold. This is important so customers do not feel abandoned or that they have possibly been disconnected. If there are no on hold messages or music at the end of the line, many callers will not wait long before hanging up. If you can provide them with some useful information, on hold phone messages can keep your callers online for considerably longer, allow time for your operators to answer and reduce the stress of callers.
AT&T has offered music while the phone is ringing to the calling party (music plays instead of ring...ring..ring), but they charge what seems to be a lot for the service and it only lasts for a year, as I recall. Lots of choices of music, though. No idea about call holding, try calling AT&T. Apr 14, 2009 3:40 PM Apr 14, 2009 4:53 PM in response to PsychedelicWonders In response to PsychedelicWonders
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Your call is important to us, please hold and an advisor will be with you shortly.
For message on hold production, continue reading. For on hold message digital announcers, click here.
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“It’s now playing on our telephone system – we’re VERY impressed with the quality. We’ll recommend you to anyone that asks." Dave Chapman, J+J Automation UK Ltd
Has your business experienced changes since the COVID-19 Emergency? New hours, special handing of customers, new procedures, etc.
We’re all about in-store music for businesses, and creating an immersive brand experience for your customers. We offer flexible and affordable in-store overhead business music services, and we’ll design a customized sound that is a unique reflection of your brand, perfectly complements your atmosphere and will generates sales. Custom Branded Marketing Content Go beyond just background music and speak directly to your customers! Our veteran music designers and content creators will craft custom branded marketing messages that can be inserted into your music that will entertain, engage, inform and connect with your customers and drives more sales.
The standard format we provide audio files is .wav (mono 44.1kHz 16-bit). However, we can provide other format specifications if required e.g. alaw, ulaw, mp3. The audio files are delivered to you via download.
If you don’t have the capability in-house, or if you’d prefer to let someone else handle it, this task is easy to outsource.
What’s the average length of the musical interludes in a Message on Hold program?
OUR SOLUTION: We bought a IBOOST 800 audio amplifier. With the volume turned all the way up on both devices, customers calling in on cell phones can now hear voice messages and music much clearer.
Talk to your customer before you even pick up the phone. On hold messages are one of the best ways to communicate with your customer audience.
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