“On hold messaging from Media Music Now is affordable. There are no ongoing payments, no contracts and no annual PRS fees. Professional on hold marketing has never been so easy.”
We put together some resources for a mix of both free-to-use and royalty-free hold music:
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The common scripts include: “The next available representation will be with you shortly” or simply “We will be with you shortly”. These messages often work best when coupled with expected waiting time announcement.
In 2012, the Audio Marketing Association (Europe) conducted a survey with the OHMA (On Hold Marketing Association in the US), into On Hold Messaging and its effectiveness as a marketing tool. 1555 clients responded from a broad range of industries.
Featuring a built-in speakers that lets you monitor the audio on the device directly
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Verbal Content – generally, you should use 100 words to make up 1 minute of content produced with background music. In other words, one to two paragraphs per minute. The topic can range from product promotions to general company information.
8/27 4:30 am - Time Warner is experiencing a National outage - visit https://twitter.com/TWC_Help On Hold, In Hell: 10 Catchy Tunes for your Waiting Pleasure by Marty Foster Feb 3, 2015 7:00:00 AM
"This whole 'Humor On Hold™' thing is pretty freaking stellar." - Rachel McGrath / On Hold Messaging Association's MARCE Awards Judge
Watch the video and see how simple it is to create your own custom on-hold message productions.
How to Format Your On Hold Script. For an average IVR phone system where customers are on hold for 1-3 minutes, it’s wise to have at least two courtesy messages and two marketing messages, with each message timing out to precisely 30 seconds (:30). Hold music should play in between the messages for 30 seconds (:30).
If you use social media to promote your business or have a newsletter, make sure your Client Relations representative and Script Consultant are on the distribution lists, so they can be sure to include any relevant content.
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Our awesome Cloudstream player allows you to update your message on-hold productions via the cloud. Connect to a standard wired internet connection, Wi-Fi or update without a network connection using a USB flash drive. Our revolutionary player also allows you to stream business background music from a second zone. One player does it all!
2. If the hold is more that a couple of minutes make sure to thank customers for their time. Apologize for delays if hold time is significant.
What sort of genre, tempo, or rhythm best exemplifies your brand? Lyrics or instrumental? Heavy bass or soft tones? Like ringback tones, this music is your caller’s introduction to your company. Make sure it’s on brand. A law firm probably doesn’t want the latest dance floor bass drop. A music agency, on the other hand, might want to feature some of their top artists and latest hits. Don’t take this to mean that traditionally serious industries can’t flex their personality—just acknowledge what’s appropriate in your domain.
Check out our on hold players as we are offering great deals when purchasing the on hold player and message as a package. As a business you aim to keep your clients on hold as short a time as possible, sometimes this can't be avoided. You want to take