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Being on hold has become a run-of-the-mill occurrence – but that doesn’t mean it has to be a bad experience. In fact, according to a study by Stan Rapp and Tom Collins of Maximarketing, 88% of callers preferred on hold messages to other hold options, and 16-20% made a purchase based on an on hold offer.
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In short, no. Music played to callers on hold must be licensed for this type of use. By playing unlicensed music, legal action can be taken against your business. The music in Holdcom’s vast library is fully licensed for Message on Hold usage.
The decision to update your on-hold message depends largely on the content you are sharing. If you are sharing content that includes short-term promotions, this information will need frequent updating so consumers are always aware of the status of any offers. However, if you’re only sharing general information about your standard products, your operating hours and location, then the decision to update the message can be more reliant on metrics.
To simplify the licensing process we offer a comprehensive Master Sync royalty free music license that covers both, the musical composition and the recording. Our composers own 100% copyright to their works, so you don't need to contact any third party publishers or recording labels.
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The VTech 4-Line Small Business System Main Console (CM18445), works with the Easy On Hold® 2 Channel Business Audio System, allowing streaming music and messages on hold that sound just like a major call center. This VTech phone has a place to plug in our message on hold player device, so callers will hear your messages while they wait on hold.
They didn't have the headset I ordered in stock (despite saying it was available) - They contacted me, apologised profusely and gave me an upgrade for the same price! I wish all companies behaved the same and gave as good customer service. Happy customer and will return! A+
Custom hold messaging can be used to deliver high-quality, professional customer service as well as showcasing a more polished image for your business. Smaller businesses can even use custom messaging in combination with auto-attendant features to project a larger, more professional image than may otherwise be possible.
Callers don’t have the luxury of seeing the script laid out in front of them while they’re listening to the various menu options. With this in mind, it’s important to use language that’s easy for callers to comprehend the first time they hear it.
With our in-store business music and messaging services, we help brands create the perfect vibe. Whether you’re a retail store, restaurant, salon, spa or hotel, whatever the business, our custom business music service solutions will set the mood, create the perfect atmosphere, enhance the brand experience, influence buying decisions and convert shoppers into buyers. Auto Attendant Recordings
Broadcast positive messages about your business, which can increase brand awareness and loyalty. For example, we strongly recommend describing accomplishments, your social commitments or any other pertinent subject.
You have your callers’ complete attention at what is virtually point of sale. Many of your waiting callers have their pens poised, their order books open, they want to know how you can help them, SO LET’S TELL THEM.
To simplify the licensing process we offer a comprehensive Master Sync royalty free music license that covers both, the musical composition and the recording. Our composers own 100% copyright to their works, so you don't need to contact any third party publishers or recording labels.
We are proud to offer a variety of regional English accents and natively spoken languages for your on-hold messaging needs.
-Callers stay on the line up to 25% longer when provided with On Hold Messaging versus “dead air” or “background music,” and up to 17% longer than radio.
The way all your words and sentences come together gives your script a distinct written tone. Combine that with a specific speaking tone to create an on-hold message that reinforces your brand and product set. Selecting the correct tones will ensure your intended message is communicated effectively. If your target market is the younger generation, then a tone which embodies fun and excitement would be most suitable.