Our patients tell us the "On Hold" music is to loud. We would love to have a way to control the volume. Jane Stabnau commented · November 20, 2019 1:57 PM · Flag as inappropriateFlag as inappropriate · EditâŠÂ · DeleteâŠ
If you think about, the cost of âNOT HAVINGâ on hold messages is far greater than any investment you may make in custom on hold messages. Why? A lost call equals a lost sale and a lost customer. Two things no business owner wants to hear. And to make matters worse, you also have to consider the wasted advertising spend you invested in order to generate that call. Itâs estimated that caller abandonment (caller hangups) cost businesses billions of dollars each year.
.
In 2012, the Audio Marketing Association (Europe) conducted a survey with the OHMA (On Hold Marketing Association in the US), into On Hold Messaging and its effectiveness as a marketing tool. 1555 clients responded from a broad range of industries.
Message On Hold is the most effective marketing tool for promoting your business to prospects, while providing customer service information to your customer base. Variously labeled as telephone on hold messaging, phone hold music, marketing message, telephone on hold message, on hold communication, on hold marketing, or another 50 variations, the programming you play to callers on hold is an essential communication tool. Think about it: who is more captive than a caller on hold?
We were amazed at how easy the process was! Took our phone system from ordinary to professional straight away.
* * A voice over script must accompany every order. The music is not available alone.
From script to screen, we make the entire process simple. Not only do you get a high-quality custom video for an affordable price. But all you need to do is sit back, relax, and weâll deliver your custom video in 2 weeks or less! Request A Quote Give us a bit of detail on your project and let us help! Name * Company Name * Email Address *
For a more modern example of a bad choice of hold music, letâs take an example I have to endure on a regular basis, Month of Sundays by Passenger. At CD quality itâs got lots of interesting stuff going on, which youâd imagine might be ideal to distract someone from the fact theyâre being kept on hold for ages. However, playing it over the phone itâs simply too busy. As soon as the brass and backing vocals kick in it just sounds yuck.
Message On Hold Can: Sell products and services Introduce promotions Drive website traffic Answer FAQâs Provide customer service Reinforce marketing Encourage referrals Build brand awareness Use Music to keep callers entertained
This brings up the ever-present question of appropriate branding for your business. At a funeral home, Green says, you don't want an upbeat pop song, for obvious reasons. Mark Malekpour, who works at Beatsuite, a music library which sells a variety of songs specifically for hold systems, says that companies too often want popular music. "For an insurance company, you don't want something from Queen or U2," he said. "When you're choosing music for an insurance company, it shouldn't feel happy or feel good or lighthearted, because insurance is something you have to have, and you want to think, 'These guys get what insurance is all about.' " (Beatsuite's bestselling hold song is called "Inspiring Innovation," which is tagged as: "Success, achievement, and trustworthy.")
VoIP, or Voice Over IP, is becoming a very popular alternative to traditional phone lines. This type of service operates over the internet, allowing businesses to make calls without paying for a regular phone service. If you use VoIP, that is no reason to forego on hold messaging. In fact, many services are now VoIP compatible. This makes your low-cost phone option that much better, because you can still enjoy the same useful marketing service.
The VTech 4-Line Small Business System Main Console (CM18445), works with the Easy On HoldÂź 2 Channel Business Audio System, allowing streaming music and messages on hold that sound just like a major call center. This VTech phone has a place to plug in our message on hold player device, so callers will hear your messages while they wait on hold.
advertising (6) branding (1) Business (11) content (3) content marketing (3) Design (7) design for beginners (2) design tips (6) digital (3) digital markting (2) Email marketing (4) Emails (4) Facebook (8) Google (2) graphic design (3) hashtag (1) Inbound Marketing (4) instagram (2) jingles (3) Location (1) Marketing (31) marketing tools (3) online marketing (2) pro social media (3) radio (11) radio commercial production (4) radio production (10) reach (1) sales and marketing (2) sales stratagies (2) search engine ranking (2) SEO (7) Social Media (20) social media practices (5) social mediat tips (4) TV (1) TV advertising (1) TV production (1) typography (1) video (8) video production tips (3) web production (4) website (1) website design (2) websites (8)
-When callers are presented with On Hold Messaging vs. silence or a radio commercial they will stay on hold longer, they are more likely to exhibit interest in the product advertised, they are more likely to retain information, and they are less agitated.
Of course youâll wait. You donât have a choice. While you are waiting, take the opportunity to wrap your phone in strips of masking tape to give it the look of Eddie Van Halenâs famous âFrankenstratâ guitar.
Just wanted to thank the whole team at Messages on Hold for the assistance and the help to produce a wonderful final product and helping our business stand out. The whole process was seamless. Sheryl, Ryan and Anna Le have all been positive, accommodating , and very professional itâs been a real pleasure. All queries email or any questions attended to instantly. The best service ever, very refreshing to see. I Highly recommend this team to put together any type of of phone messaging required for your business. ***** five star service 3 months ago
We provide a diverse selection of voice artists and licensed music offering a variety of tempos, range, and styles to reflect your unique image. Our team seamlessly blends creative writing, voice, and musical genre to create customized recordings designed to inform, educate, and motivate your important captive on hold listeners.