Help educate your clients about your practice’s philosophy of care including industry-wide initiatives like Fear Free certification and AAHA accreditation. These types of messages can help set your practice apart from other clinics and builds client loyalty.
Just because you’re writing comedy doesn’t mean you won’t feel embarrassed by what you write. The goal of writing comedy is to overcome that embarrassment, and for you to help your fellow writers know they have nothing to be afraid of. The best comedy writing comes about when the writers are all the best of friends.

What sort of genre, tempo, or rhythm best exemplifies your brand? Lyrics or instrumental? Heavy bass or soft tones? Like ringback tones, this music is your caller’s introduction to your company. Make sure it’s on brand. A law firm probably doesn’t want the latest dance floor bass drop. A music agency, on the other hand, might want to feature some of their top artists and latest hits. Don’t take this to mean that traditionally serious industries can’t flex their personality—just acknowledge what’s appropriate in your domain.
Your choice of male or female professional voiceover artist, you can choose both if you prefer (a small additional charge), flexibility is the key to providing you with a product that will sell, educate and promote when your client is on hold.