3. Don’t repeat the same message over and over again, create a sequence that provides relevant messages during the duration of the hold.
Over 16% of callers make purchasing decisions based on the messages they hear while on-hold, even if the messages aren’t about your company.
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Watch this video to find out why customized messaging for your business phone system is very beneficial. Tips to enhance your on-hold messages Custom on hold messages samples Use Our Free Service and Find On Hold Messaging System Companies Near You
Custom messaging on hold can be used to generate new sales and marketing opportunities by delivering key information about your brand directly to a captive audience. Instead of costing you money through hang-ups and frustrated customers, you can use your phone system to generate business and make money.
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Record and play the message while the caller is waiting to be connected. An excellent way to professionally introduce your business to the callers and set it apart from the competitors.
In 2012, the Audio Marketing Association (Europe) conducted a survey with the OHMA (On Hold Marketing Association in the US), into On Hold Messaging and its effectiveness as a marketing tool. 1555 clients responded from a broad range of industries.
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Each sample contains a main greeting, message on hold, general greeting and executive mailbox greeting. Female Voice 1 Female Voice 2 Female Voice 3 Female Voice 4 Male Voice 1 Male Voice 2 Male Voice 3 Male Voice 4 Acoustic 1 Acoustic 2 Acoustic 3 Acoustic 4 Acoustic 5 Easy Listening 1 Easy Listening 2 Easy Listening 3 Easy Lisetning 4 Easy Lisetning 5 Light Jazz 1 Light Jazz 2 Light Jazz 3 Light Jazz 4 Light Jazz 5 Energetic 1 Energetic 2 Energetic 3 Energetic 4 Energetic 5
Music – during voice over messages, the music will be slightly raised in volume. It is important to select a piece of music that compliments your brand.
Order just the Custom GreetingOrder the On Hold Machine with a Free Custom GreetingCustom Voice prompts for your business
For those of you who are familiar with the veritable purgatory that is being “on hold,” I don’t have to tell you that you have just been thrust into a parallel universe where time slows down, and both your patience and sanity cannot survive.
888-466-4653Update your phone's COVID-19 messaging. Whether your business is open as usual, operating reduced hours, or temporarily closed, it is essential that you let your customers know. On-Hold Marketing is open and available for quick turnaround on all your messaging needs. Send Us a Message. or call 1-888-466-4653. Name *.
A custom on hold message, mixed with on hold music ensures that callers know they are being kept on hold. This is important so customers do not feel abandoned or that they have possibly been disconnected. If there are no on hold messages or music at the end of the line, many callers will not wait long before hanging up. If you can provide them with some useful information, on hold phone messages can keep your callers online for considerably longer, allow time for your operators to answer and reduce the stress of callers.
For example, if you have the same people calling multiple times a week and being put on hold for long periods of time, it might be useful to update your messaging more frequently so they are getting value out of the time they are spending on hold. The more specific and targeted your voice messages are, the more impactful and successful they’ll be as a marketing tool.