If you think about, the cost of “NOT HAVING” on hold messages is far greater than any investment you may make in custom on hold messages. Why? A lost call equals a lost sale and a lost customer. Two things no business owner wants to hear. And to make matters worse, you also have to consider the wasted advertising spend you invested in order to generate that call. It’s estimated that caller abandonment (caller hangups) cost businesses billions of dollars each year.
In the first instance, we work closely with you to better understand the process you expect your staff to follow and can offer guidance on best practice and identify any obvious issues before we even begin. Once we start analysing your calls, we will simply listen to real customer and prospect calls and measure both the ‘process’ and ‘experience’ aspects. You can then expect to receive detailed, monthly reporting that allows you to quickly understand your current performance and identify where you need to be and how to get there, so you’ll be one step closer to achieving your business goals.
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Messaging on hold is an excellent tool for keeping callers and clients updated with company news and goings-on. Recordings can be used to update customers on changes to opening hours and scheduling, service delivery information, daily events and much more.
-94% of all marketing budgets are spent on inducing a customer to call, while only 6% is spent on handling the call once it is received. Recent Posts Customers: Their Success Is Our Success 3 Tips To Get The Most Out Of Your Business Phone Recent Posts Why do you need CCTV? 5 Reasons it is essential for your business 5 Reasons You Need Digital Signage Creating Better Customer Experiences With Sensory Marketing 3 Reasons the Hospitality Industry Should Incorporate Scents into their Business Creating a Safe, Positive Patient Experience in Any Healthcare Setting HOME HISTORY A|V INTEGRATION AUDIO SYSTEM INTEGRATION DIGITAL & VIDEO SIGNAGE SCENT CONFERENCE & BOARDROOMS SECURITY CAMERAS SOUND MASKING COMMERCIAL MUSIC SERVICES COMMERCIAL TV SERVICES MARKETING ON HOLD DRIVE THRU SYSTEMS NURSE CALL INDUSTRIAL COMMUNICATIONS WHO WE SERVE NEWS AND EVENTS Creating Better Customer Experiences With Sensory Marketing 3 Reasons the Hospitality Industry Should Incorporate Scents into their Business Creating a Safe, Positive Patient Experience in Any Healthcare Setting Security Cameras Designed for your Needs! Why do you need such a system? What is the soundtrack for your business? CONTACT TECHNICAL SUPPORT
Whether you are using an analogue landline or a VoIP business phone service, your voice travels over a variety of circuits and networks — most of which serve to disrupt the original audio file.
Browse our library of licensed music to find the genre and music selection(s) to best suit the demographics of your callers.
Don’t know what the messages should say? You could engage a marketing or branding firm to help with this.
A high quality USB Digital Playback Unit automatically loads your program from a removable flash (also called thumb) drive that is provided with your Unit. This Unit runs 24 hours a day with no moving parts. The digitizing rate for our machines gives you the cleanest recording and playback possible.
Verbal Content – generally, you should use 100 words to make up 1 minute of content produced with background music. In other words, one to two paragraphs per minute. The topic can range from product promotions to general company information.
Being stuck on hold is a frustration most people can relate to. Annoying beeps, irritating dial tones and vague queue times result in an unpleasant experience most of us would go lengths to avoid. Fortunately, it doesn’t have to be that way, with Custom Messaging On Hold.
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For the best results, we recommend a studio recording of your representative’s voice. If needed, we can also arrange remote voice recording via telephone or smartphone app. Most often, a “special message from the CEO/President” will be a component of an on hold program, with the remaining messages recorded by one of our professional voice talents. This maintains a “spokesperson” approach and creates a distinction between standard content and the CEO’s announcement.
Brian & the team have been looking after our telephone systems for a few years now. Always an excellent service. Very knowledgable and at hand, should any problems arise.
A study by New Voice Media found that 51% of customers decided to stop availing a company’s services because of one bad experience of customer support.
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Whether it’s music, marketing messages, or a combination of both, the recording should be long enough so it doesn’t loop back to where they started when they were first put on hold. If you don’t typically have long wait times, this should be no problem. If calls get stacked up sometimes, you’ll want to make sure that the recording is at least as long as your typical wait time on a busy day.
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