That’s a big piece of a trillion dollar pie! The good news is, you don’t have to let all these callers off the hook. Studies show that with creative, professional sounding on hold messages your business will retain customers holding on the line (in fact callers will wait up to 3 times longer than silence or music), but you can also generate revenue by marketing additional products and services.
Did you know that well-designed on-hold messages with pleasant, enjoyable, smiling narration, have the power to make your callers feel more confident about retaining your services? It also increases their trust in your company. It's tricky, but the reverse is really true. An unpleasant delay provides your callers with a great opportunity to judge your facilities and customer service.
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It doesn’t matter if you’re writing marketing copy or if you’re writing a comedy script; everything must stay on brand. Writing is about capturing your inner voice and sharing it with an audience. The same applies when you’re writing for a company, and its brand is its voice.
For a more modern example of a bad choice of hold music, let’s take an example I have to endure on a regular basis, Month of Sundays by Passenger. At CD quality it’s got lots of interesting stuff going on, which you’d imagine might be ideal to distract someone from the fact they’re being kept on hold for ages. However, playing it over the phone it’s simply too busy. As soon as the brass and backing vocals kick in it just sounds yuck.
On-Hold Plus products are the industry standard for telephone music and message on-hold applications. On-Hold Plus offers a complete line of of digital music-on-hold and business music systems which allow any business, regardless of its size, to present a professional image.
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Have you really taken the time to think about what your customers are listening to On Hold, and how it’ll affect your business? Messages On Hold will help you Sound Better and Sell More.
Royalty Free Hold Music Telephone Wait Music . All of our songs can be ‘on hold’ music but we picked out these especially wonderful, relaxing songs to sooth your clients and customers. These songs are perfect for listening to while “on hold”. Great songs your customers will appreciate while they’re waiting on the phone.
Voice Prompts – usually combined with a Business Intro announcement, used for Auto Attendant and IVR prompts to provide menu options and assist in telephone navigation.
Messages on hold have been great from the very start, Professional and very friendly staff. Highly recommend. 1 years ago
So, given that hold music is such a powerful potential source of frustration, why do companies continue to get it wrong? Reading the articles that are out there, there seems to be a lot of speculation regarding the best choice of music to placate or even entertain customers while they wait in your queue. Some common suggestions include “Hanging On The Telephone” by Blondie, or Lionel Richie’s “Hello, is it me you’re looking for?”. Or how about looking up the customer’s record in your call centre CRM, grabbing their date of birth, and playing something based on their age range - pop for the under 25s and presumably something fusty for the oldies?
The following scripts can be used for almost any kind of On Hold Messaging. You can switch the language of the text blocks by pressing the tab button.
Ideal for business PBX voicemail messages and after-hours Voice 2 Email service. Record custom messages to cover public holidays and temporary office closures.
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If we learned anything from Napster, it’s that music doesn’t come for free. While there are a few free music sites out there, there are plenty of royalty-free websites for finding hold music, but keep in mind you may have to pay a subscription fee or download fee. (OnSIP subscribers can access three free music channels; read on for more details.) If you’re of the mind that your business could and should use Top 40 or other recent tracks, you will have to pay royalties for the right to use them.
Royalty free on hold music from Beatsuite.com is a collection of understated, easy listening background music themes ideal for telephone on hold music systems where users may need to be held on-hold without being annoyed by repetitive or well known music. The best on hold music for business tends to be relaxing background, lounge or Jazz type styles.