Message On Hold is the most effective marketing tool for promoting your business to prospects, while providing customer service information to your customer base. Variously labeled as telephone on hold messaging, phone hold music, marketing message, telephone on hold message, on hold communication, on hold marketing, or another 50 variations, the programming you play to callers on hold is an essential communication tool. Think about it: who is more captive than a caller on hold?
Forming first impressions is an important part of building strong relationships with people. Many times, the first contact between a customer and your business is on the phone. It is estimated that 70% of business callers experience some type of hold time and that time spent on hold can be the first impression of your company. This can influence whether your caller chooses to do business with you.
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AT&T has offered music while the phone is ringing to the calling party (music plays instead of ring...ring..ring), but they charge what seems to be a lot for the service and it only lasts for a year, as I recall. Lots of choices of music, though. No idea about call holding, try calling AT&T. Apr 14, 2009 3:40 PM Apr 14, 2009 4:53 PM in response to PsychedelicWonders In response to PsychedelicWonders
Not to mention it's completely illegal to play the radio to callers on hold. Although the radio station has the appropriate license to broadcast music, your business does not, and that could leave you paying major fines.
We specialize in affordable, customized audio production for your business telephone system. Why play a radio station or take a chance on your customers hanging up while waiting because they only hear silence while they are waiting to talk to you? Now, for just $99, we can write and produce an effective, professional, on hold marketing program that will enhance your business image, increase sales and educate your customers about all the products and services you can offer them! After you’ve looked around and listened to the quality of our samples, click on the “Place an Order” tab and leave some information so we can contact you and start working on your customized script. Or, click “Email Us” to ask any specific question about your business and how we can serve you. We can also provide you with a digital on-hold machine that is specially designed just to play your messages over and over through your phone system. This machine also includes a removable USB thumb drive that will play the new messages we send to you. Set-up is easy and changing your messages to keep them fresh, topical and reflective of specials and promotions going on is even easier Call us toll free today or E-Mail us with your name and phone number and a representative will contact you within 24 hours. Your satisfaction is guaranteed.
You call into a business. While you wait to get to the right person, you listen to music, information about the company and its promotions, or maybe even a recording that reminds you that your call is important to them.
The Grace Digital Message and Music on Hold Media MP3 player is an on-hold music and media player designed for use with almost any business telephone setup including PBX, IBX, or Key Phone systems. Keep your customers, clients, or coworkers occupied and …
Even if you’re business is not getting a high volume of inbound calls, if you transfer ANY calls or ever put customers on hold, even for just 10-15 seconds. Always use that time to give the customer another reason to think positively about your business.
If you still can’t find the right hold music or are lost among all the possibilities, you can create your own radio station that streams any music you’d like to your callers or upload your own MP3 files.
"I just wanted to tell you that I was on hold the other day, listening to the Halloween / Road Hazard message you wrote. It’s so funny! And the voices are hilarious, too. It made my day!" - Suzy Mitchell / Hercules Tires
Yes, a new On Hold Messaging program would surely make you the envy of the neighborhood, but before you start bragging about your on hold messaging prematurely, make sure you have a telephone system with a working Music On Hold (MOH) interface.. Don’t confuse a few multi-line phones with hold buttons for a telephone system.
Verbal Content – generally, you should use 100 words to make up 1 minute of content produced with background music. In other words, one to two paragraphs per minute. The topic can range from product promotions to general company information.
Here’s an example of some royalty-free music that we use both at CD quality and hold music quality.
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“On hold messaging from Media Music Now is affordable. There are no ongoing payments, no contracts and no annual PRS fees. Professional on hold marketing has never been so easy.”
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"24 YEARS is definitely a long term business relationship, and we're honored that Ayers Animal Hospital in Huntington, West Virginia has chosen On Hold Advantage [AyerPlay] to be their on hold message provider since March 1990!"