Regular updates of your On Hold Message are a great way to show that yours is a practice committed, not only to professionalism and caring, but is also an integral part of the community.
On hold messages and ads are growing in popularity, but there are still plenty of businesses in Australia that don’t realise that their phone is a marketing tool. Think about it – having professional and marketing-driven on hold messages is like having a really great salesperson on the phone with your customers every time they call.
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-8 to 15% of a company’s customer base is lost each year, 68% is due to indifferent or negative phone treatment.
For example, if you have the same people calling multiple times a week and being put on hold for long periods of time, it might be useful to update your messaging more frequently so they are getting value out of the time they are spending on hold. The more specific and targeted your voice messages are, the more impactful and successful they’ll be as a marketing tool.
Oftentimes, having examples can help sprout ideas and fuel a good brainstorming session.
Messaging On Hold produce creative and engaging phone messages for your callers on hold. Messages on hold will help your business to connect your callers. Turn callers into customers, give your business a professional phone image, educate your customers …
Before you start, check with your IT support team or phone system vendor to see if there are any special requirements you need to be aware of. Things like: How long can the recording be? What type of audio file does it need to be? Is there a maximum file size?
Need a new telephone on-hold message to reflect changes? How about an updated IVR/PBX Professionally recorded message/greeting for your telephone system?
Make your business stand with a professional voice recording. Our voice artists have over 18 years worth of experience and produce messages of the highest quality.
Browse our library of licensed music to find the genre and music selection(s) to best suit the demographics of your callers.
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Website: https://www.onsip.com/voip-resources/voip-fundamentals/the-complete-guide-to-the-best-hold-music-for-your-business
We are known for having the EASIEST TO USE interface in the entire marketing industry and have literally hundreds of testimonies to support that claim. Custom written and recorded messages Pre-built libraries with thousand of messages for specific industries, like… Banking/Credit Union Medical Dental Veterinary And More Record your own messages with Record24™ You can even play your own radio spots Is Your Service Compatible With Our Phone System?
For a more modern example of a bad choice of hold music, let’s take an example I have to endure on a regular basis, Month of Sundays by Passenger. At CD quality it’s got lots of interesting stuff going on, which you’d imagine might be ideal to distract someone from the fact they’re being kept on hold for ages. However, playing it over the phone it’s simply too busy. As soon as the brass and backing vocals kick in it just sounds yuck.
Sample 5 – “Thanks for holding. Dazzle your clients with delicious cookies featuring your company’s logo! Orders are available for batches as small as 200 cookies! Someone will be with you shortly.”
Length – if your callers typically wait 2 minutes at a time, then at least 2 minutes of programming should be the goal. The idea is to ensure the callers don’t hear repeated messages every time they call. A typical on-hold message is 4-8 minutes in length.