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For over 20 years, American Creative has been helping businesses nationwide with effective and affordable marketing services. We understand the challenges facing small businesses, and help our clients successfully attract new prospects as well as strengthen and grow relationships with existing clients. Through effective websites, well-planned internet marketing, on-hold messages for your phones, and online videos - we help businesses do more business! Recent Posts Why Are Title Tags Important for SEO? September 20, 2021 The Importance of Keeping Your Google Business Page Updated September 10, 2021 Biggest Content & Web Design Mistakes Marketers Make During a Website Redesign August 30, 2021 Working with businesses throughout the US including, SEO Boca Raton, Pay-Per-Click Broward, Fort Lauderdale SEO, Miami Florida SEO, Palm Beach Pay Per Click, South Florida AdWords Management and West Palm Beach Internet Marketing. Also offering Web Design Boca Raton, Website Design Broward, FL, Web Design Fort Lauderdale, Graphic Web Design Miami, Website Redesign Palm Beach FL, South Florida Wordpress Website Design, E-commerce Web Development West Palm Beach and across the US. Please ensure Javascript is enabled for purposes of website accessibility 999012smile1 and 1 drillisch1 and 1 ionos1 and 1 versatel1899 hoffenheim 21fc koln 220th television21vianet2degrees << Browse All Categories >> › Business Listing › Phone Number › Contact Support › Customer Service Search
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Here are a few things to keep in mind to have a killer script your callers will be receptive to: Speak to your audience: When creating a script, make sure you know WHO you’re talking to above anything else. Is it moms, teenagers or middle-aged men who like golf? Appeal to their interests in relation to your business with a captive voice, and they’ll be much more willing to listen (and be patient while doing so). Time it appropriately: You know your business better than anyone else, so as such, you’re probably aware of a caller’s average hold times. While this can vary with growth and other factors, make sure you record enough messages to fill the time so a caller isn’t stuck hearing an eternal loop of the same 3 messages. They’ll thank you for it by being far less irritated. Stay current: Some companies have seasonal sales and changes, so including this in your script as the year progresses means you remain relevant with the latest and greatest. For example, during the holidays you can say “Seasons greetings from Fletcher’s Flowers...” or something similar. You can also include event notifications, advertisements, and other informational messages so they learn more about your business. Be natural: Think about how you’d like to be talked to. Typically, a robot isn’t the first thing that comes to mind. Writing for auditory purposes elicits a different approach than writing for digital or print. Make sure whatever your script is that you read it aloud, and test it out on coworkers or friends. If they get bored or disengage, chances are, your callers will too. Know their path: What’s your end goal for what you’d like your caller to accomplish? Tailor your messaging to them based on what you come up with. If you’d like to upsell, consider using some on hold time to discuss a company-wide promotion they can take advantage of, or a fun fact about your industry they wouldn’t know. Give a call-back option: If your phone system has the feature and a caller doesn’t have time to spend on hold, offer them the option to receive a callback without affecting their position in line, or to leave a message. This can alleviate the stress of waiting.
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