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8/27 4:30 am - Time Warner is experiencing a National outage - visit https://twitter.com/TWC_Help On Hold, In Hell: 10 Catchy Tunes for your Waiting Pleasure by Marty Foster Feb 3, 2015 7:00:00 AM

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There aren’t many things people hate more than being put on hold when they call your company. They expect to talk to a person and to be treated like one, and instead, they’re ignored and have to spend time waiting for someone to answer. It’s annoying, and it can cost you business. Yet, there are simple ways to keep people on the line if they’re on hold, and the best one is to write an on hold message script.
Get the specific type of Message on Hold equipment your organization needs and stay on budget. We have USB thumb drive systems as well as Enterprise level equipment that will interface with your network or phone lines for convenient and secure use. .

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Different types of music elicit different reactions in the human brain. Make sure you pick the right one for your business.
OnSIP’s standard music on hold allows you to choose from three free channels: Jazz, Classical, and Elevator. If these sources aren’t the vibe you’re looking for in your hold music, subscribe to our enhanced music on hold service. With this enabled, you have access to thousands of online radio stations.

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“I just got done reading the [On Hold Marketing] script and laughed the entire time. It was awesome. I don’t think I’ve ever read copy that had me laughing so hard.” - Mike Richardson / Binkelman Corp. (Hear a sample)
No one wants to be stuck on hold with silence (30 seconds feels like 5 minutes!).

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Producing on hold messages that are appealing to your callers is essential. By combining a well-written script and the right voice over talent, your business will have a powerful program that keeps callers captivated. We can even speak to your audience in any language or regional dialect to ensure you’re properly heard.

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How to make sure the callers do not hang up and keep waiting for the next available client rep? You ask them!

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    It doesn’t matter if you’re writing marketing copy or if you’re writing a comedy script; everything must stay on brand. Writing is about capturing your inner voice and sharing it with an audience. The same applies when you’re writing for a company, and its brand is its voice.

    Picking the appropriate hold music is crucial. After all, there’s a reason elevator music is a running joke. We know that waiting is annoying and that music influences mood. Don’t just queue up some Mozart and call it a day; do strategize your musical picks.
    Generic music can help keep them on the line, but why waste money playing pointless music, that requires a license to play, when you can be promoting what your company does?

  • on hold on phone

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    The most common codecs are G729 (compressed) and G711 (non-compressed). They are designed to compress human speech, and often cause a loss of audio fidelity — which is worse in some languages than others. On hold music that has been specifically designed for that purpose, to be used with VoIP systems and codecs, can sound great. But it is not easy to come by.
    Regrettably for my purpose, the software requires that you add a "message on hold", which makes perfect sense for this devices intended purpose, if not for my own use. But I worked around the problem by recording a second of silence and then adjusted the software the effectively play only my cheesy elevator music.

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    Holding too tightly can lead to a loss of control, apparently. I assume Don Barnes was referring to being kept waiting on the phone. Mind your grip on that receiver, gang.

    Updated 2021 Version MUSIC ON HOLD PLAYER - Music and messages On Hold for all multi-line PBX / Key phone systems, more compact, not bulky, not heavy - easy to install with Dual Output RCA and 1/8" jack (3.5mm) connectors.
    Regrettably for my purpose, the software requires that you add a "message on hold", which makes perfect sense for this devices intended purpose, if not for my own use. But I worked around the problem by recording a second of silence and then adjusted the software the effectively play only my cheesy elevator music.

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    Providing on hold messages and voicemail greetings for thousands of companies big and small, since 1977. Listen to samples of our work. We look forward to working with you.

    Note: if you have deleted the default music on hold and would like to restore it you may download the file from here. In the Upload audio file box, click Choose File to select a file from your computer, or type the location of the file.
    “The service we have received from Media Music Now has been fantastic. The process was managed quickly and efficient from start to finish and the quality of what was an unintentionally tricky edit is seamless. We now have a professional sounding IVR and great on-hold marketing packages all for a very reasonable price." Steve Jones, CCC & SchoolCare

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Holdcom continuously monitors usage and content, and provides update reminders from your Client Relations representative and your Script Consultant.

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Where this creates an extra snag with music on hold is that the loudest part of a song doesn’t typically come in until the final chorus or reprise. This means that if you just listen to the first 10 seconds to check that your new hold music is working, then chances are you’ll be blissfully unaware that three minutes into holding (just as customers are beginning to feel irritated anyway), you start playing a sound like fingernails on a blackboard to them.

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It depends on your business industry, type of callers and marketing plan. Assuming that you take a profit driven approach to using your telephone on hold messages as a marketing tool, you will want to consider changing at a minimum of twice per year, however its best to be more proactive and update more often like quarterly or even monthly. Callers love something new and refreshing (don’t we all!), particularly those that frequently call back and are placed on hold! Why not inform them them of special promotions, new products, or customer service info – there’s always something more that can be said! Make the most of your telephone’s on hold messaging infrastructure. It is an effective way to win, retain, and sell your callers on hold.

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