Website: https://www.spectrio.com/on-hold-messaging/how-to-craft-the-perfect-on-hold-message/
The word “Ringback” is perhaps unfairly associated with a niche market of cell phone users. A ringback tone is a signaling tone that the caller hears while the phone is ringing. In America, the tradition has been to have a two second tone with a four second pause, mirroring the two second ring and four second pauses on the other end.
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The most engaging messages are slightly unique in nature. They combine a mix of clever scripting and music. Slight humour is often used to promote a product or service and is usually quite effective. It's also very important to choose both the written and spoken tone that appeals to the characteristics of your audience. If your target market is the younger generation, a script that includes slang words and is quite laid back would be an excellent choice. If your target market is primarily business professionals, then a more articulate choice of words would be more suitable.
Need a new telephone on-hold message to reflect changes? How about an updated IVR/PBX Professionally recorded message/greeting for your telephone system?
We specialise in audio marketing for telephone systems, both VOIP and traditional. Whether you are looking for music on hold or on hold messages, perhaps call menu options and out of hours too; we can take care of every part of the process for you.
There are three parts to a perfect on hold message: the script, the speaking tone and the written tone. And of course, there is also the music, which plays a big part in representing your business brand.
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And the best part is that you don’t need to write your on hold message script to be so formal. The point of an on hold message is to keep them on the line, not to bore them to death! So, you might as well try to have some fun with it and make your customers laugh while they wait.
When callers are put on hold, music is played over the phone while they are waiting. You can upload your own music file to play, or several music files to rotate. If you do not upload your own files, callers will hear the music that is set by default.
A well written script is the cornerstone of any great on hold message. It must capture the caller’s attention, so they remain engaged while navigating menu options or waiting on hold. The script that callers hear can set the tone for the rest of the conversation. It should also be in line with your goals, which can be broken down to 3 main objectives. It can be to inform the caller, promote the brand or product, or just entertain the caller. Most of all, it has to be engaging.
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Music Serves the Message. The whole purpose of playing music for someone on hold was originally to give a few moments between messages for the caller to absorb the message they just heard, for maximum recall later. Music serves the message, while also helping to pass the time. Not just any music will do, however; certain types of music calm a
Best part is this is all done from your computer, your ads on hold programme is available online in a format suitable for your on hold player.
Hold music is one of those subjects that unites people from all walks of life. No matter where you’re from or what your background is, the prospect of five minutes listening to poorly chosen music while your telephone gradually makes a painful imprint on the side of your head fills everyone with a justifiable sense of dread.
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All the staff at Birmingham telecom are very helpful and always patient with us when we ask 100 questions a day! We generally work with Dan who is efficient and knowledgeable. Thanks to you all!
We are specialists in audio production and deliver phone prompts and on hold marketing messages to put on your existing telephone system. No contract and no hidden costs; just professionally produced telephone audio for a one-time payment. No contracts; just an affordable one-time payment Choice of curated voice talent & music on hold No PRS or PPL fees Audio ready in 3-5 working days