2. YOU HAVE A CAPTIVE AUDIENCE. The time that your callers spend on hold is time when they are a captive audience. Providing messaging when callers are on hold helps occupy and entertain them to some degree; and most importantly, your business can make the most of that captive customer time.
Depending on how large your business is, you may want more than one on hold messaging option. If you have several departments to take care of, you should consider the customizable extensions feature available through most systems. This feature allows you to craft specific messages for various phone extensions throughout your organization. If you need to provide different information to different callers, this is the best way to do it.
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We have just signed to transfer over to Birmingham Telecom in the last week, the transition is not due to take place for a few weeks, but our phone and internet line was cut last week. This company setup an app-based phone system within a few hours getting us back up and running and receiving the calls. Amazing effort and great first impressions. Very positive, knowledgeable, and supportive staff.
“Superbly written copy and extremely dry humor that was a perfect match for what could've been a dull subject. I laughed out loud at points, and when a caller starts with that reaction, it's a great way to start a conversation.” - Jim Hausfeld / On Hold Messaging Association's MARCE Awards Judge
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For a more modern example of a bad choice of hold music, let’s take an example I have to endure on a regular basis, Month of Sundays by Passenger. At CD quality it’s got lots of interesting stuff going on, which you’d imagine might be ideal to distract someone from the fact they’re being kept on hold for ages. However, playing it over the phone it’s simply too busy. As soon as the brass and backing vocals kick in it just sounds yuck.
Changes can be made quickly and easily. Your Client Relations representative will work with your Script Consultant to create scripts that reflect your changing needs and situations.
Above all you must encourage the caller to remain on the line. Provide reassurance to your clients that an agent will be available soon and don’t forget to convey the idea that their time is valued and their call is important.
Informational message on hold sections make user of wait time by providing the caller with product, service or support information. This is a good opportunity to cross sell items to the caller that they may be interested in, provide detailed location descriptions and general business background information.
Record messages directly on your computer with a microphone Voice synthesizer function for text to speech generation if needed Works with most PBX systems with a music on-hold feature Works directly with VoIP phones like Express Talk VoIP softphone. Includes generic packages and free on hold music Custom Audio Production for Telecommunications, Multimedia, and Internet Applications
Skip Waiting On Hold comes as part of the $3 per month DoNotPay suite of services designed to save people time and money by battling bureaucracy on their behalf. It can handle DMV paperwork for you, write legal letters to scare businesses out of overcharging you and it provides a credit card that automatically cancels subscriptions when your free trial ends.
Upgrading to Custom On Hold Messages is like employing a sales/PR person that talks to every caller you place On Hold. And remember, your On Hold system never calls in sick, it sounds as enthusiastic at 5pm as it does at 8am and talks to every single caller placed On Hold, all for just a few cents per call.
The Ayerplayer digital player is the only player we offer, because it’s just that good. MP3 audio format USB Flash Drive – with your message preloaded Five (5) year limited warranty Virtually maintenance free
So, given that hold music is such a powerful potential source of frustration, why do companies continue to get it wrong? Reading the articles that are out there, there seems to be a lot of speculation regarding the best choice of music to placate or even entertain customers while they wait in your queue. Some common suggestions include “Hanging On The Telephone” by Blondie, or Lionel Richie’s “Hello, is it me you’re looking for?”. Or how about looking up the customer’s record in your call centre CRM, grabbing their date of birth, and playing something based on their age range - pop for the under 25s and presumably something fusty for the oldies?
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Every second counts so use your time wisely. Your on hold messages are an asset to your company and can help your business grow. For all other enquiries – Press 4, or hold and you will be connected to an operator. Please call back at these times or press 3 to leave your message and we’ll get back to you. For Billing Enquiries – Press 1 For New Customers – Press 2 For Customer Service – Press 3 If you would like register a new service cal – Press 1 If you are expecting an engineer today and would like an estimated arrival time – Press 2 To cancel or re-arrange an engineers visit – Press 3 For Emergencies and all other enquiries – Press 4 _________________ Script 4 Alternativily please submit your query through www.YourCompany.com forward slash support for further assistance.