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Generic music can help keep them on the line, but why waste money playing pointless music, that requires a license to play, when you can be promoting what your company does?

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For example, if you have the same people calling multiple times a week and being put on hold for long periods of time, it might be useful to update your messaging more frequently so they are getting value out of the time they are spending on hold. The more specific and targeted your voice messages are, the more impactful and successful they’ll be as a marketing tool.
Thank you for calling {COMPANY NAME}. Please be sure to have your {account number/product ID/serial number/etc} ready for when a Customer Service Representative returns to the line. .

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Did you know that 94% of all marketing budgets are spent to induce a customer to call, and only 6% to handle the call once it is received? In total, your callers can spend hundreds, even thousands of hours On Hold each year! That’s a lot of wasted time.
Website: https://support.zoom.us/hc/en-us/articles/360028212652-Customizing-audio-greetings-and-hold-music

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Although most clients select just one voice talent to read their entire script, some choose two voices for a more interesting finished product. The most common choice is to have both a male and female read the script in an alternating format.
It’s very important to thank your customers for waiting. Being on hold is not a desirable experience for anyone. The least you can do it thank your clients for their time and to help them not feel neglected.

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Website: https://www.goonhold.com/music-on-hold-frequently-asked-questions-faq/cell-phone-music-on-hold/

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For someone to call a company and get put on hold, it is almost an impossible situation. While it may not be a very pleasant step, it is necessary for businesses to handle a large number of calls. Telephone on-hold has a bad reputation for several reasons. This could be due to a radio silence, an aggressive beep, or a poorly designed on-hold message, which does not help in making waiting pleasant. But it is possible to remedy this and use your telephone system, as a powerful promotional and organizational tool! Below are a few ideas and tips on how to go about it!

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    Location Licenses. $10 per additional message on hold. location license. One location license. is included per message on hold. Plans. message on-hold plans. Yearly plans give you access to all your messages upfront; while Monthly. subscription plans release messages based on the plan schedule you choose.

    Image Audio SXPlus Professional Music On Hold Player with Extra Announcement from SD Card | for All PBX/KSU Phone Systems with MOH Jack | mp3, USB Flash Drive, SD Card
    In order to enhance your phone image with Custom On Hold Messages, you need only select a package that suits your business. We offer a range of options all of which include a pre-determined number of audio productions and use of a digital announcer. This unit stores audio on computer chip for perpetual replay with no moving parts so reliability is unequalled.

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    On hold messages can be recorded for many purposes, such as promoting your business, answering FAQs or announcing important customer service information. It's important to be clear in the message you are trying to get across. Confusion leads to disengagement and reflects badly on the brand. Determining your callers' wait times is necessary to determine the required length of the on-hold message. Making the recording too short can lead to the message being played too many times. This can be repetitive and lose the caller's attention while they hold.

    Drumroll, please! Like love, the help you called in for isn’t always on time. At least you’ve got Bobby Kimball to keep you company while you wait.
    10. Max Wait Time Reached Message. What the caller hears when they have been waiting in the queue for the maximum amount of time. Sample Scripts: “You have exceeded the waiting limit for this queue.

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    Congratulations! You have taken the first step towards marketing your business and services through messages on hold. Messages played while clients are on hold can promote your business, products, services, news, your website, specials, promotions and more.

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    Calls overflow to the voicemail box if they can’t be answered during business hours. This may be during unusually busy periods or if there is no one to take the call.

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    With seven warehouses strategically located around the country, ABC Foods has the distribution footprint to effectively support its customers, regardless of their location! Our corporately-owned distribution centers in New Jersey and Southern California provide an unparalleled level of service. Visit our website – ‘w w w dot ABC dash Foods dot com’ – for more info!

    Welcome to Business 1300 where our mission is to make your business even more outstanding. To better assist us in transferring the call to the appropriate person please select from one of the following options: Press one for Sales, two for Customer Service, and three for Reception. Promote your website and social media accounts. Sell additional products or services to already interested prospects. Answer FAQs Keep callers entertained while waiting. Supply important customer service information.
    7 Tips: Make the right choice when setting up a music on hold message system and provider. 0 Likes Statistics Notes About Support Terms Privacy Copyright English © 2021 SlideShare from Scribd English Español Português Français Deutsch Facebook Twitter LinkedIn You just clipped your first slide! Clipping is a handy way to collect important slides you want to go back to later. Now customize the name of a clipboard to store your clips. Sign up for a Scribd 30 day free trial to download this document plus get access to the world’s largest digital library. Wait! Exclusive 60 day trial to the world's largest digital library. The SlideShare family just got bigger. You now have unlimited* access to books, audiobooks, magazines, and more from Scribd. On Hold Messages

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Great proffesional company to deal with, asked for two system quotations and had both back next day.Have rang them on a few occasions for technical questions and had answers straight away.Would recommend them, especially Andrew Vaughan.

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So, given that hold music is such a powerful potential source of frustration, why do companies continue to get it wrong? Reading the articles that are out there, there seems to be a lot of speculation regarding the best choice of music to placate or even entertain customers while they wait in your queue. Some common suggestions include “Hanging On The Telephone” by Blondie, or Lionel Richie’s “Hello, is it me you’re looking for?”. Or how about looking up the customer’s record in your call centre CRM, grabbing their date of birth, and playing something based on their age range - pop for the under 25s and presumably something fusty for the oldies?

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