Before we get into “Step-By-Step Guide to Custom On Hold Messages” it’s important to understand the value of having custom on hold messages for your brand. Business has always been done over the phone, and callers have always been put on hold, but as online shopping has surpassed brick and mortar traffic, over-the-phone sales have reached all time highs. A recent study by Marchex shows that Americans spent more than $1 trillion in mobile “click-to-call” commerce, and there was over 93 billion consumer-to-business phone calls from smartphones and this number is expected to grow to a whopping 162 billion by 2019, 70% of callers are placed on hold 62% of callers hang-up in less than 45 seconds 34% of callers who hang-up will never call back.
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We supply many styles of messages including music only, music plus reassuring courtesy messages, trivia or humour. In addition you could choose a dynamic mix of information about your business, products, and services along with educational consumers tips.
We get to know you and your business so we can create the most effective marketing program to get the results you want.
Thank you for calling {COMPANY NAME}. Please be sure to have your {account number/product ID/serial number/etc} ready for when a Customer Service Representative returns to the line.
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Yes, a new On Hold Messaging program would surely make you the envy of the neighborhood, but before you start bragging about your on hold messaging prematurely, make sure you have a telephone system with a working Music On Hold (MOH) interface.. Don’t confuse a few multi-line phones with hold buttons for a telephone system.
Hold music is part of a good customer service model, demonstrating to callers that you care about making their wait a positive experience. It boosts your professional image and increases credibility, particularly when using custom messages …
This is an easy and effective way to improve your business image while providing greater value to the 85% of callers who prefer an on hold service with commercials over silence.
You have your callers’ complete attention at what is virtually point of sale. Many of your waiting callers have their pens poised, their order books open, they want to know how you can help them, SO LET’S TELL THEM.
Changes can be made quickly and easily. Your Client Relations representative will work with your Script Consultant to create scripts that reflect your changing needs and situations.
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If you don’t have the capability in-house, or if you’d prefer to let someone else handle it, this task is easy to outsource.