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Engage, attract and appeal to your callers while promoting your business and reinforcing your brand.

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The difference between writing a script and writing for print is that scripts must be written for the ear and written for effective delivery by voice talent. It must be written in a conversational tone. When you create a script that’s listenable, your callers will better understand your business.
Callers stay on hold up to three times longer with on hold messages. Every second counts so use your time wisely. Your on hold messages are an asset to your company and can help your business grow. _____ Here are a selection of On Hold Message scripts. Script 1. Thank you for calling (Your Company): For Sales – Press 1 For Customer Support .

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Music on hold helps you increase retention, reduce churn, and even influence your caller’s attitude with hold music. Go on, get your elevator music jokes out. We’ll wait (and chuckle). We’ve all poked fun at Muzak, but the importance of hold music and its multifaceted nature may surprise you. Seventy percent of business calls go on hold. The main point behind hold music is to signal that the line is still open, but that’s not all it does. You can increase retention, reduce churn, and even influence your caller’s attitude with hold music.
There are three parts to a perfect on hold message: the script, the speaking tone and the written tone. And of course, there is also the music, which plays a big part in representing your business brand.

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In order to get started with custom on hold messages, you will need to determine your phones MOH (Messages On Hold) capability. If you’re using a traditional pbx business phone system, you’ll need an on hold media unit to play the audio. If you’re using an ipbx or hosted voip set-up then all you need to do is upload the audio file as no media device is required. And, if your a small/home office business using a traditional off-the-shelf 2-4 line telephone then you’ll need the media device and an on hold module adaptor in order to make your standard analog phones on hold message compatible.
Messages on Hold – continuous loop of music and messaging that plays as callers wait to speak to a business representative. Messages On Hold present a mix of marketing messages and customer service information that is mixed with music to play in a loop for callers waiting on hold.

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Create your script, choose your audio artist, your music and before you know it, your words are taken off the page and brought to life.

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Reach more customers. Give your callers something to listen to while waiting—not silence or the radio! Take advantage of the benefits of on hold messages and sell more.

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    Using personalized on-hold messages and appropriate music is the best way to maximize your callers' waiting time. Newmood is a supplier of on-hold messages and on-hold broadcasting equipment. To find out more about our services, click here.
    In his role building Cisco’s first version of IP phones, he was aware of Cisco’s need for a piece of music to use as the default hold music for the new system. Cut to several years later, and their high school composition has become the hold music for the world’s most popular phone systems with over 65 million IP phones sold.

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    Informational message on hold sections make user of wait time by providing the caller with product, service or support information. This is a good opportunity to cross sell items to the caller that they may be interested in, provide detailed location descriptions and general business background information.

    You are considering putting a property on the market and you give an estate agent a call.
    Our Company, The Phoenix Pattern & Tool Co Ltd, have been customers of Birmingham Telecom since they started out. They have replaced our phone system 3 times, recently bringing us into the 21st Century. The 3CX system that we have now is user friendly and the app enables working from home much more convenient. Special thanks to Andy for always getting the right product to suit us and Shaun for the time and effort put in with us during and after the installation, Dan and Lee for attention given quickly to any of our queries. A great job, I have no hesitation recommending Birmingham Telecom.

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    The song was immediately polarizing, as far as these things go, which the company's executives,saw as a good thing; it generated buzz on Twitter, and gave people something to talk about when they got on the phone. Some people hated it, Cornell said, and others loved it so much they downloaded it. Cornell was invited to do a live performance for one company, where sales staff listened to the song all day long. It wasn't meant to fade into the background, and perhaps that's why it's lasted so long.

    “Hardly a month goes by that one of my patients does not compliment us on our On Hold Message. It’s been a great image builder.”
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    Your On-Hold Messaging and Music is the first impression to your callers – make it memorable and build trust with our customizable solution. Get a Demo. Represent Your Brand. Choose the perfect voice to promote your brand and inform callers—our professional voice talent gives you the polished, effective messages that you need.

    Length – if your callers typically wait 2 minutes at a time, then at least 2 minutes of programming should be the goal. The idea is to ensure the callers don’t hear repeated messages every time they call. A typical on-hold message is 4-8 minutes in length.
    Our elevator is a work in progress, so I haven't actually tried it for the intended purpose, but I'm convinced that it will work fine.

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Music is subjective. What one person enjoys, another might despise. Even that pillar of hold music neutrality, Muzak, can inspire wildly different reactions.

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On hold messages can be recorded for many purposes, such as promoting your business, answering FAQs or announcing important customer service information. It's important to be clear in the message you are trying to get across. Confusion leads to disengagement and reflects badly on the brand. Determining your callers' wait times is necessary to determine the required length of the on-hold message. Making the recording too short can lead to the message being played too many times. This can be repetitive and lose the caller's attention while they hold.

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Choose from male or female voice talent, and from multiple voice tones including natural, energetic and professional. Select one that best suits your brand and industry. Our Voice Artists are some of the most experienced in Australia and have produced countless voice overs including TV and Radio Ads.

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