Tone - select the right tone for your business brand. If your target market are young millennials, then the script would most likely include some slang words, be quite laid back and the script would be recorded in an energetic tone. If you primarily service the business market, then the script would be more articulate and recorded with a more professional tone.
When used in your On Hold Marketing, humor can improve how customers perceive your company and their wait on hold. It also lowers your callers’ defenses, leaving them more receptive to your marketing messages.
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Had dealings with Gordon today, brilliant service thank you very much. Great team at Birmingham Telecom. Always helpful.
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-41% of American consumers have initiated a purchase over the phone in the last year.
Don’t miss out on an opportunity to educate and entertain your callers (bundled with the possibility of making that extra sale, which is always a plus). You can utilize on hold messages in a variety of ways to get engagement from your callers and to ensure they feel in control. All it takes is the right script, the right voice, and habitual updates dashed with a little bit of creativity.
With on hold messages, you can inform your callers in a way that they’ll love and appreciate you for. Want to learn more? Feel free to check out our entire script example library or subscribe to our blog for future updates. Topics: Messages on Hold subscribe to email updates Keep up to date on the latest phone system and voice recording trends, tips and ideas by getting new blog posts delivered to your email inbox for FREE!
They didn't have the headset I ordered in stock (despite saying it was available) - They contacted me, apologised profusely and gave me an upgrade for the same price! I wish all companies behaved the same and gave as good customer service. Happy customer and will return! A+
Website: https://www.mytechdistributors.com/techtips/playing-a-greeting-message-to-callers-while-ringing-phones-on-the-nec-sl2100/
In response to PsychedelicWonders. Call hold/call wait is a network feature (while it is activated by the handset) as such any music would be supplied by your carrier, there should be some there but chances are it's some wonderfull elevator style stuff (I'm partial to Brahms myself 😉 ). More Less. Apr 13, 2009 7:29 PM.
You also need to factor in your average wait time. If you know your callers will be listening for a while, choose something other than rock or alternative, which creates the perception of longer wait times.
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"Messages on hold are often one of the most painful of customer ordeals. But when done right by Scott Greggory and crew with actual humor, it takes a customer hassle and elevates it to a customer experience you tell others about. Click through to check out a couple samples. They're addictive, and brilliant marketing." - Bill Cusick / Author & Customer Experience Expert
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On hold messages can be recorded for many purposes, such as promoting your business, answering FAQs or announcing important customer service information. It's important to be clear in the message you are trying to get across. Confusion leads to disengagement and reflects badly on the brand. Determining your callers' wait times is necessary to determine the required length of the on-hold message. Making the recording too short can lead to the message being played too many times. This can be repetitive and lose the caller's attention while they hold.