Having customers listen to elevator music may be fine in the elevator, but when they’re on hold it’s yet another opportunity to keep them engaged in your business. Our Bundle packages give you everything you need to keep the conversation going. We provide the on-hold player to work with your current system and we help you keep it fresh with access to creative writers, voice talent, music libraries and our state-of-the-art recording studio. Think of us as like your very own marketing partner. All you need to do is let us know what you want to say and we’ll make it sound as professional as you are. Why let your brand fall on deaf ears, when you can keep it top-of-mind 24/7? I think we just answered our own question.
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300 935 938Messaging On Hold produce creative and engaging phone messages for your callers on hold. Messages on hold will help your business to connect your callers. Turn callers into customers, give your business a professional phone image, educate your customers and sell more! Call us today on 1300 935 938.
Before we get into “Step-By-Step Guide to Custom On Hold Messages” it’s important to understand the value of having custom on hold messages for your brand. Business has always been done over the phone, and callers have always been put on hold, but as online shopping has surpassed brick and mortar traffic, over-the-phone sales have reached all time highs. A recent study by Marchex shows that Americans spent more than $1 trillion in mobile “click-to-call” commerce, and there was over 93 billion consumer-to-business phone calls from smartphones and this number is expected to grow to a whopping 162 billion by 2019, 70% of callers are placed on hold 62% of callers hang-up in less than 45 seconds 34% of callers who hang-up will never call back.
Suddenly, your optimism regarding the call takes a nose dive as your Customer Service Representative says flatly, “I’ll have to put you on hold while I look into this for you.” Or, worse yet, “Let me transfer you to the right department. You’ve reached the [insert the name of a department that has nothing to do with your needs] department.”
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Messages on Hold – continuous loop of music and messaging that plays as callers wait to speak to a business representative. Messages On Hold present a mix of marketing messages and customer service information that is mixed with music to play in a loop for callers waiting on hold.
Our cell phones are millions of times more powerful than all of NASA’s combined computing power in 1969. They can capture beautiful photos, tune guitars, provide navigation, and process payments. It’s simply remarkable…and something we can easily take for granted.
Let’s drop some jargon: Caller retention. Customer satisfaction. Reducing churn. If you care about any of these, hold music should matter to you. Music affects mood. It can even have an effect on purchasing and decision-making behavior. Skip the sponsored Instagram posts of avocado toast; hold music is a bonafide influencer!
The way all your words and sentences come together gives your script a distinct written tone. Combine that with a specific speaking tone to create an on-hold message that reinforces your brand and product set. Selecting the correct tones will ensure your intended message is communicated effectively. If your target market is the younger generation, then a tone which embodies fun and excitement would be most suitable.
Whether you have one incoming phone line or hundreds, we are compatible with any phone system. We have analog, VoIP, and cloud-based message delivery options.
On hold messages are a marketing tactic used by businesses and organizations to deliver information to their callers who are on hold. Although it was invented in the 1960s, this technology is still very useful today. If you are a business owner interested in utilizing this marketing tool, you may be interested to learn about the many features it has to offer. On hold messaging provides a variety of technology features that you can use to your advantage. Keep reading below to find out how they can work for your business.
Hold music and on hold music - one hour of the best music on hold: Volume #1. For use of hold music for telemarketing and hold music for phone systems. This
“Providing information on hold results in a 40% increase in retention of callers on hold... a 15% increase in inquiries... and a 12% direct increase for products and services mentioned on hold.” – US West Communications Study
A dedicated Holdcom Script Consultant will write your script based on your input, and marketing and customer service materials. Or you can write your own.
These hold advertisements can help you sound more professional, and make more progress on every phone call. Give your callers the right information and you can start more of the conversations that you want to have with them. Here’s a sample of an actual on dental hold message playing on a Yealink System
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