Corporate cost-cutting and new technology have resulted in the advent of automated systems that can make the on-hold experience even more frustrating. It can feel near-impossible to get a human on the phone these days, which a national survey conducted by Consumer Reports found to be Americans' second-greatest annoyance, after hidden fees but beating out inaccurate weather reports and dog poop. Green observes that often people call as a last resort, because something on the website wasn't clear, perhaps, and they really need an answer quickly. So callers are captive listeners, a state often associated with the gridlock of waiting, whether in line at a Starbucks, in a dentist's chair, or in the proverbial elevator making its slow way up.
Mixes of Mozart and Beethoven’s classic symphonies are a great way to keep customers engaged as they wait to get on hold.
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Call now and find out how on hold recordings will give your business communications a real boost!
"As a long-time client of BusinessVoice, we love the laughs they have provided to our customers over the years through their creative On Hold [Marketing] scripts." - Rebecca Conrad / Binkelman Corporation (Hear a sample)
When your customers are on hold, they’re essentially a captive audience. They’re already waiting to speak with you, so why not take advantage of that downtime and create a sales pitch that sells more of your goods and services while they wait?
A warm acoustic track for projects which need a warm and tranquil background sound. Good choice as commercial background music, music for radio ads, podcasts intro music and phone on hold music. Download MP3 Cloudy Dreams by Audiocalm. It is atmospheric, airy, calm, hopeful track that create chill, love, ethereal mood.
Changes can be made quickly and easily. Your Client Relations representative will work with your Script Consultant to create scripts that reflect your changing needs and situations.
Adding a professional Message On Hold program to your phone system is an easy way to improve the image of your business. It helps you make a great first impression and helps your customers get valuable sales and service information. Here are 6 ways a professional on hold message can help improve your image:
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-41% of American consumers have initiated a purchase over the phone in the last year.
On hold music is a necessity for any client facing business phone system. Use on hold music as an opportunity not only to help your client pass time while waiting but to affirm your brand identify as well. Hi, I’m Mik, one of TunePocket music composers.
Welcome to Business 1300 where our mission is to make your business even more outstanding. Please hold the line and one of our representatives will be with you shortly.
Prompt, efficient turn around time, and always delivered when they said they would. Very accommodating of the changes we wanted, and great customer service. Thanks Sian!
Length – if your callers typically wait 2 minutes at a time, then at least 2 minutes of programming should be the goal. The idea is to ensure the callers don’t hear repeated messages every time they call. A typical on-hold message is 4-8 minutes in length.
Solo guitar and piano music can also be decent choices provided you avoid songs with extremes of high and low volumes and pitch. Most phone systems come with default tracks that, coincidentally, fall squarely into these categories. If you’d like something a bit different then you can find plenty royalty-free tunes available to purchase online (they’re not all that terrible), but remember you'll need to pay for a PRS license if you want to make use of tracks by a recording artist.
There’s no need to stress about music usage or copyrights for your music on hold program. Our licensed music can be used not only as music on hold, but as queue music or background music. We have music to fit every industry and brand – to entertain, distract or influence callers.
We can create tailored on hold messages for you. Using the information you want to convey, the products and services you want to showcase, and the deals and offers you want to promote. We offer a totally customisable and collaborative service, which combines the knowledge you have of your business and industry and our specialist expertise.