Ever heard a recorded message that sounded so clear that it made you think someone had answered your call? We’ve all been there. It’s frustrating when you realize you just got excited about a recording. Even worse when it happens multiple times on the same call!
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Your file will be delivered to you with 15 seconds of background music (or blank airtime if you do not choose background music) after the voice message. This will give you 15 seconds of music (or blank airtime) between each message when run in a loop.
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Considering the relatively low cost of getting on-hold marketing messages recorded and hosted, it’s surprising, so many businesses fail to consider this a priority. Investing in such a business function only adds another layer of professionalism to your service line.
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If you have a bit of a budget you can hire a voice over (VO artist) or hire a specialized on hold messages service company. Depending on what your requirements the price may range between $50 – $60 and several hundreds dollars. Sometimes, for a little extra cost, the VO artists can also provide background music.
A phone system with a Music On-Hold input connection. Have multi-line phones, a hosted PBX or VOIP phone system? Contact us and we'll get you set up!
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One of the most challenging aspects of writing for speech is optimising text to be read aloud and recorded. On paper, long, complex sentences are easily accommodated. When read out aloud, the same sentences can sound awkward and confusing.
Avoid using ‘please’ more than once, it gets wordy and redundant. The goal is to keep the content as concise as possible, moving callers quickly and seamlessly through the options.
If you use social media to promote your business or have a newsletter, make sure your Client Relations representative and Script Consultant are on the distribution lists, so they can be sure to include any relevant content.
You will most likely run into the typical Stalingrad-esque repeating messages that state how important your call is to the business. It is only slightly less annoying to have some form of default music that plays on a loop, and gives you the virtual experience of being stuck in an elevator, listening to muzak ad infinitum.
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A Holdcom Consultant will review your script to check for grammar & syntax and verify any necessary pronunciations before submitting to production.
Another opportunity to improve customer service is to provide customers with self-service information. If you have help documentation or resources online, be sure to mention them on hold, so that your callers can access that helpful content on their own, leaving your staff free to help with more unique concerns.