Hold music has a paradoxical purpose: Keep folks on the line, but don't draw their attention. DigiPub/Getty Images
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Most businesses aim to answer the telephone within 3 rings but we know that isn't always possible. The research showed that a typical business using on hold marketing had 100 calls a day with an average hold time of 30 seconds for 57% of callers. This translates to half an hour a day, every day, of messaging to on-hold customers. That's 3+ weeks a year!
If you’re comfortable doing the recording in-house, but you aren’t sure how to put it all together, you could find a freelancer from a service like Upwork to handle this part for you. You’d select a freelancer to work with, provide them with your files and directions, and let them handle the rest.
Here is our top 5 recommendation of what to look for in a quality on hold message provider:
Length – if your callers typically wait 2 minutes at a time, then at least 2 minutes of programming should be the goal. The idea is to ensure the callers don’t hear repeated messages every time they call. A typical on-hold message is 4-8 minutes in length.
We provide a range of could-based VoIP phones, from reputable brands that suit every task and budget. Get a Quick Quote Do you need an audio message creating quickly?
Record the clips of what you want your callers to hear, then use an audio editing software to arrange the clips and add background music.
Hands-free remote hardware download options also available. If you have a VOIP system and do not require hardware, please Contact Us to discuss file requirements.
If you like to upgrade or change the music that comes with the Grace Music On-Hold Player use the included Grace Music Master Recording Software for Windows PC's and create your own personal music mix. The Grace Music Master software even allows you to record your own personal messages and effortlessly fade in/out the messages into your mix. Once completed and saved on your computer, drag and drop the desired recordings to the USB drive then insert the drive into the Grace Music On-Hold player and the music automatically starts playing.
At LinkedPhone, we design and build small business phone systems that are easy, affordable, and mobile. LinkedPhone works with your cell phone on the road, your desk phone at the office, and your laptop when traveling.
What’s more, you will find the option for both, silent and active monitoring, which means that if you want to provide training to a new colleague whilst another team member is in the midst of a support phone call, that is easy to do with the silent monitoring option. Or, if one of your team members is dealing with an issue that requires escalation and they need you to get involved that is possible too all in just a few clicks.
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Website: https://sporkmarketing.com/4600/parts-marketing-idea-ads-on-hold-phone-system/
If you have your own on-hold system there is no need to enter a costly contract for your audio requirements. With our competitively priced on-hold messaging service you could save on average about £2500 over 3 years.
The idea of creating a custom on-hold message may sound daunting, but advancements in technology have made it a lot easier in the last few years. In its simplest form, all you need is an audio file. Before you start, check with your IT support team or phone system vendor to see if there are any special requirements you need to be aware of.