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If your on hold content, well, sucks, callers are going to call you out on it. Twitter Feedback is hardly new, but there are certainly a lot of people tweeting with the hashtag #onhold who will tell you a thing or two about what they like, and what they don't, while they're waiting to hear from a company. Maybe you'll be surprised to see just how grim it can be... check out this sampling of tweets to see the good, the bad, and the UGLY.

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Take AIM with your marketing today! Call 800-723-6523 or complete our online form. autocomplete="a372" What are you looking for?Digital MarketingEmail MarketingDental Website DesignCause MarketingBrand IdentityDental Direct MailWebsite Report CardDental Marketing DashboardPractice PerfectionVideo ServicesThe Art of First ImpressionsOn-Hold-MessagesCall Track DNAProfessional Brand IdentityOral Systemic Health AIM Dental Online (A.D.O.L.) Video Services Suite Dental Direct Mail Dental Marketing Dashboard (DMD) Website Report Card CallTrackDNA© Cause Marketing Professional Identity Telephone Skills Mastery AIM Dental Online (A.D.O.L.) Video Services Suite Dental Direct Mail Dental Marketing Dashboard (DMD) Website Report Card CallTrackDNA© Cause Marketing Professional Identity Telephone Skills Mastery Contact About The AIM Web Log Store Resources News Our Work Hear Danny Speak Contact About The AIM Web Log Store Resources News Our Work Hear Danny Speak facebookCreated with Sketch. twitterCreated with Sketch. Google Plus youtubeCreated with Sketch. Linkedin If you purchased services through a reseller, please contact your reseller for support How Do I Change the Music Played for Callers on Hold? Article ID: 37056 Last updated on 3/23/2021 11:37:05 AM Product: Intermedia Unite
We recently used Messages On Hold for our new telephone system and they were professional and super helpful. Very easy process and a pleasure to deal with. Voice overs came back professional, great sound quality and exactly what we requested. Highly recommend their services. 11 months ago .

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Did you know that 94% of all marketing budgets are spent to induce a customer to call, and only 6% to handle the call once it is received? In total, your callers can spend hundreds, even thousands of hours On Hold each year! That’s a lot of wasted time.
Voice Prompts – usually combined with a Business Intro announcement, used for Auto Attendant and IVR prompts to provide menu options and assist in telephone navigation.

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Easy On Hold Founder Tim Brown says that the new scheduling mechanism is what makes the Easy On Hold streaming message unique. "The traditional four-minute on-hold loop, where several paragraphs are edited over one piece of music, is an outdated approach," he says. "Our service puts together a library of individual spots that can be told when to play and how often. You can schedule start and stop dates, too, so old content is never heard."
Messages on Hold – continuous loop of music and messaging that plays as callers wait to speak to a business representative. Messages On Hold present a mix of marketing messages and customer service information that is mixed with music to play in a loop for callers waiting on hold.

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USA Business Telephone Today conducted a survey of 30,000 callers to study the effects of hold music, or the lack of it, for a single minute. More than half the callers who were put on hold without any auditory stimulation hung up. The silence affected the rest of the group’s perception of time: More than 27 percent thought their wait time exceeded five minutes, and 18 percent thought it exceeded three minutes. Only 3 percent judged their wait time to be close to the actual one-minute timeframe. All of the callers in the study had listened to dead air for only 60 seconds.

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Website: https://www.spectrio.com/on-hold-messaging/how-to-craft-the-perfect-on-hold-message/

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    So modern technology, even with the most advanced VoIP business phone systems, has not improved the plight of the on hold song. If you are interested in learning more, check out Tom Scott's explanation at the Milton Keynes Museum, in their Connected Earth gallery.

    4. SET A BUSINESS TONE BEFORE THE CALL CONNECTS. A set of on-hold messages & music helps to establish a tone for your business before the caller ever connects with an employee.
    No one calls customer support to chit chat. They call because they have a problem and are likely irritated enough to get on the phone and ask about it. Odds are they’re not alone, so there’s a bit of a wait before your team can answer. If you were answering support calls, what would you want your frustrated customer listening to in the moments before you pick up?

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    Below are small excerpts from on hold programs we’ve produced for other businesses for phone messages and hold mesages . Keep in mind, each program is custom produced. If you don’t see your industry listed, please call us – as we’d still love the opportunity to work with you. American Creative can be reached by phone at 888-226-7608, or via email by clicking here.

    Website: https://www.calltrackingmetrics.com/blog/communications-o/calls-o/how-to-source-hold-music/
    AyerPlay is a major supplier for Nationwide Insurance, VCA Animal Hospitals, Coldwell Banker Real Estate, Vision Source optometric offices and more.

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    -88% of callers preferred on-hold messages to other hold options, and 16 – 20% made a purchase based on an on-hold offer.

    It won’t make for good comedy writing at all, and you won’t produce a usable script.
    You are considering putting a property on the market and you give an estate agent a call.

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    Features Pricing Contact Request A Demo Blog Why Greenlight? 07 September 2016 Why Your Hold Music Sucks And You Don’t Even Know

    The music in our on hold music section is pre-licensed, which means we can mix it with your on-hold messages without charging an additional music license. Also, this smaller selection of music is not in a PRO such as ASCAP, BMI, PRS etc. so you won't have to pay these agencies a fee for playing music on hold. You can use music from our library if you wish but there will be an additional license cost and not all of it is PRO free.
    For those of you who are familiar with the veritable purgatory that is being “on hold,” I don’t have to tell you that you have just been thrust into a parallel universe where time slows down, and both your patience and sanity cannot survive.

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Customers are 86% more likely to do business with you if they like what they hear.

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Generic music can help keep them on the line, but why waste money playing pointless music, that requires a license to play, when you can be promoting what your company does?

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Order online 24/7 using our intuitive ordering website. Select a voice actor enter a script then we’ll record and deliver the messages.

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That’s how Informer Messages sound. Here’s what our clients have to say about their service: http://informermessages.com/testimonials

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