It seems pretty self-explanatory: on-hold messages are messages that play “on hold” over your telephone system. These professionally produced recordings are also an integral part of your company’s marketing strategy. By providing timely, relevant information about your business, an on-hold messaging program reinforces current marketing campaigns and builds brand recognition. This in turn increases call retention by improving the caller experience. To top it all off, it also increases sales by targeting key demographics.
Unfortunately, it gets worse. Due to general sloppiness when it comes to setting the volume level for music on hold, a form of distortion known as “clipping” can appear, and regularly does if you’re willing to believe personal anecdotal evidence. If you want to know about the science behind clipping, then Wikipedia will tell you everything you need to know, but for those of us who have things to get on with, we can get by just knowing that when something is played too loud down a phone line, the sound starts to distort and sound really horrible.
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No matter how you choose to create the on-hold recording, once the audio file sounds exactly like you want it, simply ask your IT team to update your phone system with the new recording. You’ll be giving your callers a better experience in no time.
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1. Start with a warm greeting. It’s only polite to say “Hello”. However, don’t forget to ask the caller to stay on the line and wait.
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Messages on hold have been great from the very start, Professional and very friendly staff. Highly recommend. 1 years ago
In 2012, the Audio Marketing Association (Europe) conducted a survey with the OHMA (On Hold Marketing Association in the US), into On Hold Messaging and its effectiveness as a marketing tool. 1555 clients responded from a broad range of industries.
Creating dynamic and captivating on hold programs has never been easier! Simply create your free account, and you will be taken to our newly updated order portal. In just 3-4 business days, we will deliver your custom Message On Hold in the audio file format you need, so you can easily implement it into your phone system for callers to enjoy. Create an Account Login Now
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Hold music and on hold music - one hour of the best music on hold: Volume #1. For use of hold music for telemarketing and hold music for phone systems. This
It is vital that you put your most important messages first, it’s all about interest and impact. It is a ‘Fact’ that 90% of callers put on hold without dialog or music will hang up within the first 40 seconds and 34% of those callers will be lost forever. Callers stay on hold up to three times longer with on hold messages.
The term “ring” has long been an anachronism, as there haven’t been actual bells on phones for decades. The first ringback tones were created in Finland in 1998, when the Finnish mobile operator Radiolinja began offering the service of hearing customized monophonic ringtones and ringback tones that were sent over the air. Ringback tones, for whatever reason, never really caught on in America the way they did internationally.
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Affordable, professional quality on hold music and messaging service, streaming music, website audio production, and voicemail services are designed to keep your caller interested and on the line.
As a full service video production and marketing company, we help brands attract, engage and connect with customers. From website videos and TV commercial spots, to corporate sales & marketing videos, product demos and infomercials. Our video experts perfectly blend all the elements needed to produce effective, high quality custom videos for your brand. In-Store Overhead Business Music
Toggle navigation HOME ON HOLD On Hold Pricing On Hold Samples Risk-Free On Hold Demo Marketing On Hold Manager Why On Hold Messages On Hold Equipment VIDEO IN-STORE MUSIC AUTO ATTENDANT ABOUT CONTACT BLOG April 30, 2018April 29, 2018 admin Customer Experience, On Hold Marketing, On Hold Messages