The primary feature of on hold messages is that they provide a way to keep customers informed about your business. Instead of silence or elevator music, businesses can use their hold time to provide hours of operation and other useful information to their callers. Additionally, the wait time may be used to promote new products for demand generation. This can be a great tool in up-selling and cross-selling items to consumers while they wait.
-Callers stay on the line up to 25% longer when provided with On Hold Messaging versus “dead air” or “background music,” and up to 17% longer than radio.
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To keep the information in your program current, you should review your script whenever your business has updated policies or procedures, new promotions or special offers, or changing customer service strategies.
Whether you have a traditional PBX (Public Branch Exchange) phone system that requires an on-hold message playback unit or the latest in VOIP (Voice Over Internet Protocol) phones, our on-hold messages and professionally recorded voice greeting and auto attendant recordings will improve that way your callers perceive your business on the phone.
8/27 4:30 am - Time Warner is experiencing a National outage - visit https://twitter.com/TWC_Help On Hold, In Hell: 10 Catchy Tunes for your Waiting Pleasure by Marty Foster Feb 3, 2015 7:00:00 AM
AmeriGas wanted to reach contractors with information about how they make it easy to add propane to a home. They also needed to assure customers that AmeriGas is the right choice for home propane service. We do this for them through scripting focused on how AmeriGas services accounts, as well as payment plan options. Brian Holsopple carries this strong production for AmeriGas.
A well written script is the cornerstone of any great on hold message. It must capture the caller’s attention, so they remain engaged while navigating menu options or waiting on hold. The script that callers hear can set the tone for the rest of the conversation. It should also be in line with your goals, which can be broken down to 3 main objectives. It can be to inform the caller, promote the brand or product, or just entertain the caller. Most of all, it has to be engaging.
“We have people call us back and ask us to be put on hold because they want to share it with their friends. We love the humorous approach.” - Susan Penman / Town and Country Hotel San Diego (Hear a sample)
Sample 1 – “Thank you for holding. ABC Homes offers the finest in Luxury living in 10 new home communities in the metropolitan area. Whether you desire a luxury condominium, a townhome, or a single family detached home, we have the home that is right for you! Someone will be with you shortly.”
Every second counts so use your time wisely. Your on hold messages are an asset to your company and can help your business grow. For all other enquiries – Press 4, or hold and you will be connected to an operator. Please call back at these times or press 3 to leave your message and we’ll get back to you. For Billing Enquiries – Press 1 For New Customers – Press 2 For Customer Service – Press 3 If you would like register a new service cal – Press 1 If you are expecting an engineer today and would like an estimated arrival time – Press 2 To cancel or re-arrange an engineers visit – Press 3 For Emergencies and all other enquiries – Press 4 _________________ Script 4 Alternativily please submit your query through www.YourCompany.com forward slash support for further assistance.
Stream information straight to your callers ears using Sound Results on hold marketing messages. Even if your callers spend very little time on hold, consider that the average custom marketing on hold message is just 20 seconds in length or less! Hold messages are a proven and effective vehicle to market your products and services to your callers.
At times, a client’s messaging calls for a very specific voice, and we’ve had good success finding just the right voice for the job, even if it’s someone we’ve never worked with before.
Fill in our Free Demo form and we'll send over audio examples from your industry and a bespoke audio sample to share with your team. Get a Free Audio Sample
Hold music is one of those subjects that unites people from all walks of life. No matter where you’re from or what your background is, the prospect of five minutes listening to poorly chosen music while your telephone gradually makes a painful imprint on the side of your head fills everyone with a justifiable sense of dread.
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You have your callers’ complete attention at what is virtually point of sale. Many of your waiting callers have their pens poised, their order books open, they want to know how you can help them, SO LET’S TELL THEM.
It is illegal to play copyrighted music for commercial use (which includes your on hold programming) without paying royalties. Music provided by Holdcom use is royalty free because Holdcom licenses it for Message on Hold usage.