When you begin to consider what callers on hold should hear while they wait, be sure to focus on your callers and their needs. Think about: Why are they calling? What would keep them interested and even inspired? Remember, on hold messages shouldn’t be a hard sell, but rather a soft sell or conversation with people who have reached out to you, and are in an excellent position to make buying decisions based on what they hear while on hold.
“Call center operators who picked up the phone reported feeling less emotionally exhausted when dealing with customers who heard standard pop music.” –Time, “Why Music on Hold Drives You Crazy”
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For example, if you have the same people calling multiple times a week and being put on hold for long periods of time, it might be useful to update your messaging more frequently so they are getting value out of the time they are spending on hold. The more specific and targeted your voice messages are, the more impactful and successful they’ll be as a marketing tool.
When callers are put on hold, music is played over the phone while they are waiting. You can upload your own music file to play, or several music files to rotate. If you do not upload your own files, callers will hear the music that is set by default. - Supported audio formats include: .WAV, .MP3 and .OGG; file size should not exceed 16 MB.
OnSIP’s enhanced music on hold allows each user to select their own hold music, so each caller gets different tunes depending on who put them on hold or which menu they came in through. (You can even change your hold music for the holidays or for a special event!) You can also record a customized hold message to engage your callers while they’re waiting on the line. This presents a great opportunity to advertise additional features of your business or inform your audience of a special sale or promotion.
Website: https://support.zoom.us/hc/en-us/articles/360028212652-Customizing-audio-greetings-and-hold-music
Our revolutionary dual-zone network audio player allows you to play both music & message on-hold and background music, all from a single device. Manage your player through the cloud with an internet connection or update your player without an internet connection in USB mode. Click here to find out more about the revolutionary Cloudstream player. > Learn more
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Easy On Hold Founder Tim Brown says that the new scheduling mechanism is what makes the Easy On Hold streaming message unique. "The traditional four-minute on-hold loop, where several paragraphs are edited over one piece of music, is an outdated approach," he says. "Our service puts together a library of individual spots that can be told when to play and how often. You can schedule start and stop dates, too, so old content is never heard."
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Have you ever judged a company based on how poor their phone messages were? We have. Avoid giving your existing or potential customers negative arguments about the quality of your service or brand image.
The Easy On Hold music jukebox now contains special categories of hold music that may help with cell phone music on hold quality: The Simple category contains pieces with fewer instruments, or sparse instrumentation. There’s a variety of complexity offered, but in all the Simple category is a good place to start looking for good sounding hold
Not quite the desired effect, I think you’ll agree. It might be funny if you and I didn’t have to endure it time and time again.
It’s very important to thank your customers for waiting. Being on hold is not a desirable experience for anyone. The least you can do it thank your clients for their time and to help them not feel neglected.
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It’s about engaging your caller and giving them options with your messages. This requires upkeep, and an eye on average hold time (AHT) so you know how much to prerecord for your callers. If you’re not sure where to start, go to your coworkers for some ideas – it’s there you’ll get your script going.